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The North Face & The State Of Outdoor Brand Messaging
Manage episode 440251483 series 3416878
内容由Colin True - outdoor industry journalist提供。所有播客内容（包括剧集、图形和播客描述）均由 Colin True - outdoor industry journalist 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin opens the show by talking about the new brand video from The North Face and what the messaging from outdoor brands should be in 2024 (00:55).
Then Colin & Producer Dave talk about the latest stores to open under the banner of Gearhead Outfitters (22:23), a prediction for the future of Public Lands (26:52) and the rumor that Interbike may be making a comeback (28:33). They wrap things up with their Parting Shots (29:25).
Here's the link to the video that Colin mentions and Producer Dave worked on: Colors.
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