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Attracting Talent: Treat recruitment like modern marketing. TSHS – 084
Manage episode 428788891 series 3082990
Attracting Talent: How Hotels Are Transforming Recruitment into Marketing.
Summary
The recruitment process in the hospitality industry is changing, and hotels need to treat it like modern marketing. Selling the destination and the dream is important in attracting potential employees. The hotel’s brand story and values play a significant role in attracting job seekers. Recruitment is becoming more like marketing, and differentiation is key in telling a compelling brand story.
122集单集
Manage episode 428788891 series 3082990
Attracting Talent: How Hotels Are Transforming Recruitment into Marketing.
Summary
The recruitment process in the hospitality industry is changing, and hotels need to treat it like modern marketing. Selling the destination and the dream is important in attracting potential employees. The hotel’s brand story and values play a significant role in attracting job seekers. Recruitment is becoming more like marketing, and differentiation is key in telling a compelling brand story.
122集单集
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