A View To Rapid Store Expansion with Bill Moir, Managing Director and EVP Canada, Specsavers

The Voice of Retail

Bill Moir, Managing Director and EVP Canada for Specsavers is back on the podcast as this Vancouver-based international retailer celebrates the opening of its 100th store in Canada, including a successful launch in Ontario, Alberta, and British Columbia, with plans for expansion into Manitoba. Together, we unpack the successful business model and marketing strategies that have powered Specsavers rapid growth in Canada, lessons learned, and their winning formula for better eyecare for Canadians.

About Bill

Bill Moir is the Managing Director of Specsavers Canada. He began his career at Specsavers in 2017 as Trading Director for the Australian and New Zealand market following 20 years of executive board experience working across various trading, marketing and eCommerce roles in the UK, Europe and Australia. In early 2020, Bill transitioned to the role of Group eCommerce and Digital Director for Specsavers, leading the group strategy for eCommerce during COVID. Since moving from Melbourne to Vancouver in early 2021 with his family, Bill and the Specsavers team have seen the opening of over 100 locations in Ontario, Alberta and B.C., with stores in Manitoba coming soon. Today, Specsavers is one of the fastest growing network of eyecare professionals in Canada.

Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career.

Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.

Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.

Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.

Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.