Top 3 Ways To Measure The Revenue Impact Of Marketing Top 3 For Tech Marketers podcast

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内容由Top 3 For Tech Marketers Podcast提供。所有播客内容（包括剧集、图形和播客描述）均由 Top 3 For Tech Marketers Podcast 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

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Top 3 Ways to Measure the Revenue Impact of Marketing

5y ago 33:21

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内容由Top 3 For Tech Marketers Podcast提供。所有播客内容（包括剧集、图形和播客描述）均由 Top 3 For Tech Marketers Podcast 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Michael Davis is the VP of Client Success at LeadMD. Michael collaborates with executives and decision makers to pinpoint business challenges within sales, marketing and system architecture to identify key opportunities for revenue growth. He also designs and prioritizes tailored strategies to accelerate business impact for high growth, mid-market, and enterprise companies in B2B and B2C environments.

Renee welcomed Michael to the podcast to share his Top 3 Ways to Measure the Revenue Impact of Marketing. They discussed the importance to defining the customer lifecycle and aligning KPIs and compensation structure. They also discuss the stratospheric rise in martech, and why companies should keep their tech stack as lean as possible, buying technology last (if at all).

… continue reading

34集单集

#Tech #Business #Marketing #Technologymarketing #Podcasting Education #3 For Tech Marketers

Artwork

Top 3 Ways to Measure the Revenue Impact of Marketing

Top 3 For Tech Marketers Podcast

published 5y ago

分享

MP3•单集首页

内容由Top 3 For Tech Marketers Podcast提供。所有播客内容（包括剧集、图形和播客描述）均由 Top 3 For Tech Marketers Podcast 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Michael Davis is the VP of Client Success at LeadMD. Michael collaborates with executives and decision makers to pinpoint business challenges within sales, marketing and system architecture to identify key opportunities for revenue growth. He also designs and prioritizes tailored strategies to accelerate business impact for high growth, mid-market, and enterprise companies in B2B and B2C environments.

Renee welcomed Michael to the podcast to share his Top 3 Ways to Measure the Revenue Impact of Marketing. They discussed the importance to defining the customer lifecycle and aligning KPIs and compensation structure. They also discuss the stratospheric rise in martech, and why companies should keep their tech stack as lean as possible, buying technology last (if at all).

… continue reading

34集单集

#Tech #Business #Marketing #Technologymarketing #Podcasting Education #3 For Tech Marketers

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