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Ep 28 | The REAL Reason Why You Should Have a Podcast
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In this episode, I share the 3 main reasons that I have my podcast! For me, a podcast is a way to stay consistent with creating "Long Form" content in a show format that is something that solves the problems for my ideal clients. Each episode, I am able to teach a lesson and educate on a topic that my customers are struggling with, which helps them and adds energy to their life and business. That's the MAIN reason why I have this podcast.
Then, I am able to take each episode and repurpose it into short form content (Reels, TikToks) for all of my social media channels to get my brand in front of potential new customers. All of which leads them back to the full episode on Apple Podcasts, Spotify or Youtube, which helps them solve a problem they are facing!
And by doing that, I am giving them results in advance and showing them what makes me different as a business coach. Then at the end of each episode, I offer a call to action and a way to learn more about my coaching and programs, which leads to new clients and closed sales!
That's the REAL reason why I have a podcast and why I think you should have one too! I break it all down and more in this episode. Enjoy!
-Coach Nicky T
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