Boosting Business: Tactical Marketing Drops and Drop-ins
Manage episode 455142585 series 3491779
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Today, we're diving deep into the world of old school marketing techniques with a focus on drop ins and marketing drops for business-to-business transactions. Despite the digital age, traditional methods like door knocking and cold calling are still powerful tools to boost your business when used strategically. I'll share personal stories, practical tips, and effective strategies that my team and I use daily at Insurance for Texans and Sprocket Expert Optimizations. From creating a methodical list of prospects to crafting memorable interactions with gatekeepers. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Uncle Ron discusses the effectiveness of using old school marketing methods, specifically focusing on door knocking and cold calling for business-to-business transactions. He shares practical tips for making marketing drops more effective, such as creating a list of targets, delivering high-quality offer kits, and using follow-up visits to build relationships with gatekeepers and prospects. Emphasizes the importance of understanding the prospective business's needs and building a connection over time to present tailored offers, advising listeners to map out their visits to minimize costs.
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