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内容由Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova提供。所有播客内容(包括剧集、图形和播客描述)均由 Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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2023 Listener Favorite: The Consumer Psychology Behind Scarcity Mindset with Mindy Weinstein

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Manage episode 390769297 series 2930709
内容由Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova提供。所有播客内容(包括剧集、图形和播客描述)均由 Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Welcome to the What's Next! Podcast with Tiffani Bova.

As we approach the end of the year, I’m pausing to look back and celebrate all of the wonderful guests that I had the honor of speaking to on the show. And based on your feedback, many of these guests resonated with you as well so we’re giving you another chance to hear them in this series of 2023 listener- favorite episodes!

This week, we’re bringing back an episode with Mindy Weinstein who shares her personal philsophy and corporate experience with consumer psychology.

Mindy is the founder and CEO of Market MindShift, as well as a national speaker, trainer, and digital marketing strategist. She has worked with and trained companies of all sizes. Throughout her career, Mindy has trained such companies as Facebook, The Weather Channel, World Fuel Services, Hampton Products, Putman Media, and more. Other digital marketing agencies come to Mindy to learn the latest trends, concepts and methodologies.

Mindy has been named as one of the top women in SEO and has presented at such conferences as Digital Summit, Pubcon, SMX, the SEJ Summit, and more. She is an Ask the SEO Expert columnist for SearchEngineJournal.com. Mindy has often appeared in the media, with television interviews that aired on Fox, NBC, and ABC as well as various other multimedia platforms.

Mindy is the author of “The Power of Scarcity: Leveraging Urgency to Influence Customer Decisions” (McGraw Hill). She is also the host of Persuasion in Business, a podcast that dives into persuasion-related concepts and provides real-world applications for businesses.

THIS EPISODE IS PERFECT FOR… anyone in consumer finance, marketing, retail, sales, or really any position where they work with others.

TODAY’S MAIN MESSAGE… consumer psychology is about understanding and listening the thoughts and perspectives of your customers, so you have to keep an eye on the digital conversations happening on social media and online platforms, but you can’t forget about the direct contact modes from the sales team and customer service representatives.

WHAT I LOVE MOST… scarcity mindset is hardwired into the human mind, but we can harness our basic instincts and use this power for good to build community and make better decisions for ourselves!

Running time: 30:37

Subscribe on iTunes

Find Tiffani Online:

Facebook

Twitter

LinkedIn

Instagram

Find Mindy Online:

Website

Facebook

Twitter

LinkedIn

Mindy’s Book: The Power of Scarcity

  continue reading

256集单集

Artwork
icon分享
 
Manage episode 390769297 series 2930709
内容由Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova提供。所有播客内容(包括剧集、图形和播客描述)均由 Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Welcome to the What's Next! Podcast with Tiffani Bova.

As we approach the end of the year, I’m pausing to look back and celebrate all of the wonderful guests that I had the honor of speaking to on the show. And based on your feedback, many of these guests resonated with you as well so we’re giving you another chance to hear them in this series of 2023 listener- favorite episodes!

This week, we’re bringing back an episode with Mindy Weinstein who shares her personal philsophy and corporate experience with consumer psychology.

Mindy is the founder and CEO of Market MindShift, as well as a national speaker, trainer, and digital marketing strategist. She has worked with and trained companies of all sizes. Throughout her career, Mindy has trained such companies as Facebook, The Weather Channel, World Fuel Services, Hampton Products, Putman Media, and more. Other digital marketing agencies come to Mindy to learn the latest trends, concepts and methodologies.

Mindy has been named as one of the top women in SEO and has presented at such conferences as Digital Summit, Pubcon, SMX, the SEJ Summit, and more. She is an Ask the SEO Expert columnist for SearchEngineJournal.com. Mindy has often appeared in the media, with television interviews that aired on Fox, NBC, and ABC as well as various other multimedia platforms.

Mindy is the author of “The Power of Scarcity: Leveraging Urgency to Influence Customer Decisions” (McGraw Hill). She is also the host of Persuasion in Business, a podcast that dives into persuasion-related concepts and provides real-world applications for businesses.

THIS EPISODE IS PERFECT FOR… anyone in consumer finance, marketing, retail, sales, or really any position where they work with others.

TODAY’S MAIN MESSAGE… consumer psychology is about understanding and listening the thoughts and perspectives of your customers, so you have to keep an eye on the digital conversations happening on social media and online platforms, but you can’t forget about the direct contact modes from the sales team and customer service representatives.

WHAT I LOVE MOST… scarcity mindset is hardwired into the human mind, but we can harness our basic instincts and use this power for good to build community and make better decisions for ourselves!

Running time: 30:37

Subscribe on iTunes

Find Tiffani Online:

Facebook

Twitter

LinkedIn

Instagram

Find Mindy Online:

Website

Facebook

Twitter

LinkedIn

Mindy’s Book: The Power of Scarcity

  continue reading

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