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内容由Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova提供。所有播客内容(包括剧集、图形和播客描述)均由 Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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RELOAD: How Big Companies Can Act Small with Tendayi Viki

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Manage episode 384132391 series 2930709
内容由Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova提供。所有播客内容(包括剧集、图形和播客描述)均由 Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Welcome to the What's Next! Podcast with Tiffani Bova.

This week on the What’s Next! Podcast, I’m bringing back a conversation with Tendayi Viki that I think is extremely valuable to re-listen to from time to time.

If you don’t know Tendayi, he’s an academic, the co-designer of Pearson's Product Lifecycle, which won the Best Innovation Program 2015 at the corporate Entrepreneur Awards in New York, and is on the shortlist for the Thinkers 50 Innovation Award. He’s also a contributing writer for Forbes and is the author of The Corporate Startup: How Established Companies Can Create Successful Innovation Ecosystems.

THIS EPISODE IS PERFECT FOR… bigger companies who want to act like a startup.

TODAY’S MAIN MESSAGE… to act small, companies must first think about their innovation ambition.

The first step is to create an innovation thesis and understand your minimum viable ecosystem – maybe that means conducting a small workshop instead of jumping straight into a 2-day event. Second, become clear about key trends. Ask, who do we want to innovate for? Then, run through problems and challenges that could make life easier for your customer. Throughout the process, always measure everything against this question: Is this aligned with our innovation thesis?

As Tendayi says, “Figure out whether or not you have the right solution and then figure out whether or not you have the right business model.”

WHAT I LOVE MOST… a reoccurring theme has swept over the podcast: embrace non-traditional diversity. Make sure the middle management, legal, and the MBAs are involved; build teams with diverse thinking styles; and get out of the ordinary environment to be creative.

Diverse teams create creative tension and avoid internal silos – all good things.

Running Time: 34:37

Subscribe on iTunes

Find Tiffani Online:

Facebook

Twitter

LinkedIn

Find Tendayi Online:

Website

LinkedIn

Twitter

Tendayi’s Book:

The Corporate Startup

  continue reading

256集单集

Artwork
icon分享
 
Manage episode 384132391 series 2930709
内容由Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova提供。所有播客内容(包括剧集、图形和播客描述)均由 Tiffani Bova: Interviews with Seth Godin, Naomi Simson, Nancy Duarte, Whitney Johnson, Martin Lindst and Tiffani Bova 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Welcome to the What's Next! Podcast with Tiffani Bova.

This week on the What’s Next! Podcast, I’m bringing back a conversation with Tendayi Viki that I think is extremely valuable to re-listen to from time to time.

If you don’t know Tendayi, he’s an academic, the co-designer of Pearson's Product Lifecycle, which won the Best Innovation Program 2015 at the corporate Entrepreneur Awards in New York, and is on the shortlist for the Thinkers 50 Innovation Award. He’s also a contributing writer for Forbes and is the author of The Corporate Startup: How Established Companies Can Create Successful Innovation Ecosystems.

THIS EPISODE IS PERFECT FOR… bigger companies who want to act like a startup.

TODAY’S MAIN MESSAGE… to act small, companies must first think about their innovation ambition.

The first step is to create an innovation thesis and understand your minimum viable ecosystem – maybe that means conducting a small workshop instead of jumping straight into a 2-day event. Second, become clear about key trends. Ask, who do we want to innovate for? Then, run through problems and challenges that could make life easier for your customer. Throughout the process, always measure everything against this question: Is this aligned with our innovation thesis?

As Tendayi says, “Figure out whether or not you have the right solution and then figure out whether or not you have the right business model.”

WHAT I LOVE MOST… a reoccurring theme has swept over the podcast: embrace non-traditional diversity. Make sure the middle management, legal, and the MBAs are involved; build teams with diverse thinking styles; and get out of the ordinary environment to be creative.

Diverse teams create creative tension and avoid internal silos – all good things.

Running Time: 34:37

Subscribe on iTunes

Find Tiffani Online:

Facebook

Twitter

LinkedIn

Find Tendayi Online:

Website

LinkedIn

Twitter

Tendayi’s Book:

The Corporate Startup

  continue reading

256集单集

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