Inside Prestige PR, Starbucks And A Cheese Heist When It Hits The Fan podcast

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When It Hits the Fan « »
Inside prestige PR, Starbucks and a cheese heist

3M ago 27:40

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内容由BBC and BBC Radio 4提供。所有播客内容（包括剧集、图形和播客描述）均由 BBC and BBC Radio 4 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

David Yelland and Simon Lewis lift the lid on the rarely talked about world of establishment PR and the great battle for influence happening behind the scenes in modern Britain. It’s why Peter Mandelson, William Hague and 36 other hopefuls are all vying to be the next Chancellor of Oxford University.

Also, how the new CEO of Starbucks is trying to reverse a recent decline in sales with the help of some back-to-basics internal communications.

And the great cheese heist… how taking the financial hit for the theft of £300,000 worth of posh cheddar has given Neal’s Yard Dairy a PR boost.

Producer: Eve Streeter Editor: Sarah Teasdale Executive Producer: William Miller Music by Eclectic Sounds A Raconteur Studios production for BBC Radio 4

… continue reading

83集单集

#Politics #BBC #BBC Radio 4 #News #Simon Lewis #News Talk

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Inside prestige PR, Starbucks and a cheese heist

When It Hits the Fan

70 subscribers

published 3M ago

分享

MP3•单集首页

内容由BBC and BBC Radio 4提供。所有播客内容（包括剧集、图形和播客描述）均由 BBC and BBC Radio 4 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

David Yelland and Simon Lewis lift the lid on the rarely talked about world of establishment PR and the great battle for influence happening behind the scenes in modern Britain. It’s why Peter Mandelson, William Hague and 36 other hopefuls are all vying to be the next Chancellor of Oxford University.

Also, how the new CEO of Starbucks is trying to reverse a recent decline in sales with the help of some back-to-basics internal communications.

And the great cheese heist… how taking the financial hit for the theft of £300,000 worth of posh cheddar has given Neal’s Yard Dairy a PR boost.

Producer: Eve Streeter Editor: Sarah Teasdale Executive Producer: William Miller Music by Eclectic Sounds A Raconteur Studios production for BBC Radio 4

… continue reading

83集单集

#Politics #BBC #BBC Radio 4 #News #Simon Lewis #News Talk

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