Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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内容由Gillian Perkins提供。所有播客内容（包括剧集、图形和播客描述）均由 Gillian Perkins 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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Ep 234: SEO for course creators (interview with Kate Toon)
Manage episode 429185707 series 2609566
内容由Gillian Perkins提供。所有播客内容（包括剧集、图形和播客描述）均由 Gillian Perkins 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In today's episode, I had the pleasure of diving deep into the world of SEO with the incredibly knowledgeable Kate Toon. We delved into strategies for effectively promoting online courses through content marketing and search engine optimization. Kate emphasized the importance of grasping search intents, conducting meticulous keyword research, and crafting top-notch, captivating content tailored to the informational and investigational needs of potential buyers.
Our conversation spanned the current and future landscape of SEO, touching on the implications of AI-generated content and offering practical advice on content creation frequency. Kate walked me through the step-by-step process of keyword research, illuminating how to write content that secures a place on Google's rankings, and shed light on the significance of domain authority and backlinks.
Furthermore, Kate shared valuable insights into the ongoing evolution of SEO, highlighting the pivotal role of brand and personal connection in content marketing. She also provided invaluable tips for amplifying and maintaining website content to ensure consistent SEO success.
Listen to the full episode to hear:
- Insight into effective strategies for promoting online courses through SEO and content marketing.
- Understanding the importance of search intents, keyword research, and high-quality content creation.
- Practical advice on optimizing website content to rank higher on Google and improve SEO performance.
- Valuable insights into the evolving landscape of SEO, including the impact of AI-generated content and the role of brand and personal connection in content marketing.
FREE Resources to Grow Your Online Business:
- Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/
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Work with Gillian Perkins:
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- Instagram: @GillianZPerkins
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Manage episode 429185707 series 2609566
内容由Gillian Perkins提供。所有播客内容（包括剧集、图形和播客描述）均由 Gillian Perkins 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In today's episode, I had the pleasure of diving deep into the world of SEO with the incredibly knowledgeable Kate Toon. We delved into strategies for effectively promoting online courses through content marketing and search engine optimization. Kate emphasized the importance of grasping search intents, conducting meticulous keyword research, and crafting top-notch, captivating content tailored to the informational and investigational needs of potential buyers.
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Furthermore, Kate shared valuable insights into the ongoing evolution of SEO, highlighting the pivotal role of brand and personal connection in content marketing. She also provided invaluable tips for amplifying and maintaining website content to ensure consistent SEO success.
Listen to the full episode to hear:
- Insight into effective strategies for promoting online courses through SEO and content marketing.
- Understanding the importance of search intents, keyword research, and high-quality content creation.
- Practical advice on optimizing website content to rank higher on Google and improve SEO performance.
- Valuable insights into the evolving landscape of SEO, including the impact of AI-generated content and the role of brand and personal connection in content marketing.
FREE Resources to Grow Your Online Business:
- Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/
- Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan
Work with Gillian Perkins:
- Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
- Get your online biz started with Startup Society: https://startupsociety.com
- Learn more about Gillian: https://gillianperkins.com
- Instagram: @GillianZPerkins
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类似 Work Less, Earn More 的节目
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Find distressed properties for pennies on the dollar and turn them for huge profits!
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