How to Advertise Your Business on a Top Podcast with Rich Kagan | Marketing Expedition Podcast

Marketing Expedition Podcast with Rhea Allen, Peppershock Media

Rich Kagan is the Founder and President of Last Minute Media Deals, an agency that connects large and small businesses with huge ad spots on podcasts, radio, and TV. When these spots need to be filled, shows would rather sell them at a tremendous discount than not at all. Through Last Minute Media deals, they sell these placements for up to 80% off.

00:00 - 00:30 Rich’s Bio

00:31 - 01:14 https://www.peppershock.com/product/schedule-once-offer/

01:15 - 03:09 Marketing Essentials Moment: What does it mean to work with a Google Partner who is Google Ad Words Certified?

03:10 - 03:29 Welcome to Peppershock Media’s Marketing Expedition Podcast

03:30 - 05:16 Welcome Rich!

05:17 - 07:27 Direct Response Advertising

07:28 - 13:58 Success stories on Rich’s wide array of different clients

13:59 - 14:42 Monday.com is a project management platform

14:43 - 18:28 Rich talks about their process in creating ads

18:29 - 20:31 CPM - How much it cost to reach a thousand people

20:32 - 24:14 Testing commercial ads

24:15 - 25:39 Conversing with clients about the budget

25:40 - 29:47 Tools and resources that can help you on your journey

29:48 - 32:07 Rich’s vision on the Media world

32:08 - 33:47 Quick-pick!

33:48 - 35:14 If you could step into my shoes for a moment, what would you have asked yourself?

35:15 - 38:18 Rich’s biggest marketing challenge recently

38:19 - 40:41 How to reach Rich

40:42 - 41:11 Thank you so much for joining us today Rich! Enjoy the journey!

41:12 - 41:56 Join https://themarketingexpedition.com today!

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