Unfortunately We Invited Our Devs To This Episode, Sorry In Advance Digital Marketing From The Coalface podcast

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<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/all-about-change">All About Change</a></span>

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/all-about-change">All About Change</a></span> podcast artwork

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/all-about-change">All About Change</a></span> podcast artwork

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All About Change

8天之前8d ago

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How do we build an inclusive world? Hear intimate and in-depth conversations with changemakers on disability rights, youth mental health advocacy, prison reform, grassroots activism, and more. First-hand stories about activism, change, and courage from people who are changing the world: from how a teen mom became the Planned Parenthood CEO, to NBA player Kevin Love on mental health in professional sports, to Beetlejuice actress Geena Davis on Hollywood’s role in women’s rights. All About Change is hosted by Jay Ruderman, whose life’s work is seeking social justice and inclusion for people with disabilities worldwide. Join Jay as he interviews iconic guests who have gone through adversity and harnessed their experiences to better the world. This show ultimately offers the message of hope that we need to keep going. All About Change is a production of the Ruderman Family Foundation. Listen and subscribe to All About Change wherever you get podcasts. https://allaboutchangepodcast.com/

Digital Marketing From The Coalface « »
Unfortunately We Invited Our Devs To This Episode, Sorry In Advance

大约1年之前 54:13

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MP3•单集首页

内容由Red Evolution Ltd and Dave Robinson提供。所有播客内容（包括剧集、图形和播客描述）均由 Red Evolution Ltd and Dave Robinson 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

This episode is excellent and gives a (mostly) non-technical overview of the work of some of our dev team. We talk about things such as being given third-party designs to work with and some of the challenges the devs face in their day-to-day endeavours to create the outcomes our clients need.

… continue reading

100集单集

#Business #Marketing #Red Evolution #Dave Robinson #Digital Marketing

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Unfortunately We Invited Our Devs To This Episode, Sorry In Advance

Digital Marketing From The Coalface

published 大约1年之前

分享

MP3•单集首页

内容由Red Evolution Ltd and Dave Robinson提供。所有播客内容（包括剧集、图形和播客描述）均由 Red Evolution Ltd and Dave Robinson 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

This episode is excellent and gives a (mostly) non-technical overview of the work of some of our dev team. We talk about things such as being given third-party designs to work with and some of the challenges the devs face in their day-to-day endeavours to create the outcomes our clients need.

… continue reading

100集单集

#Business #Marketing #Red Evolution #Dave Robinson #Digital Marketing

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Are You Signalling That You're A Thirty Bob Company? 58:12

2天之前58:12

58:12

Marketing, messaging and signalling are all important aspects of your business. But with digital marketing it's easy to send out all the wrong signals. Also, Dave gets all excited about getting FTTP broadband and super fan Amy gets a namecheck!

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Is Marketing Just A Bunch Of Tools Using A Bunch Of Tools? 59:21

6天之前59:21

59:21

As marketing becomes ever more embedded in AI and data are we getting to the point where people think that being able to use the tools is the clever bit? Because it isn't. We also discuss digital stalking and being bombarded with emails from people who want to do all our work for us.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Is Dishonesty Out Of Control And Are You Guilty Of Following The Herd? 55:45

12天之前55:45

55:45

In this episode, ALEX and Dave discuss dishonesty in business (and politics) and get into why playing it safe with your marketing might not be the smartest approach. We also discussed inauthenticity and finished off with a little anecdote about our local council phoning it in.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Fake It Till You Make It And Gated Content Under The Spotlight 1:06:39

17天之前1:06:39

1:06:39

This week we have a rather nice time discussing faking it till you make it - or not - gated content and why people are so angry all the time. We also wander off and discuss the Chancellors' CV, more fake it till you make it, and whatever else takes our fancy.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Too Many Businesses Are Still In The Digital Wilderness 42:15

24天之前42:15

42:15

It still surprises us how many great businesses are floundering with or even failing to engage with the opportunities presented online. We discuss that as well as the usual politician bashing and drivel.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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What's She Doing On The Podcast? 53:03

5 weeks之前53:03

53:03

This week Julie Mitchell-Mehta joins Dave for a chat about digital marketing stuff that's amused us, bemused us and annoyed us. There's the usual unrelated chatter and, thankfully, no Alex.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Beware Of Self Proclaimed Marketing Gurus - Not Us Then 46:39

6 weeks之前46:39

46:39

Marketing seems to attract self proclaimed gurus who spout utter nonsense. Well there's none of that here with these two clueless idiots.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Are You Playing It Too Safe With Your Marketing? 40:49

6 weeks之前40:49

40:49

In our first episiode of 2025 we talk about playing it safe, being like all the rest and then just wang on about all sorts of things. In other words, it's more inane drivel from Alex and Dave.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Alex Is Grumpy, And So Is Google 49:19

10 weeks之前49:19

49:19

In our final stream of consciousness of 2024, we talk about Google struggling, Alex being rubbish at quizzes and more other stuff than is good for us.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Bound To Inbound? Then You're Bound To Succeed 52:03

13 weeks之前52:03

52:03

In this episode, we talk about inbound marketing, awful HubSpot sales reps, fantastic HubSpot software, politics and anything else that came into our tiny little heads. Vive La difference!

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Just Convince People That You're Probably Not S**t 56:25

15 weeks之前56:25

56:25

Rory Sutherland said that we choose certain brands, not because we think they're the best, but because we think they probably won't be sh*t. We loved this idea and talk about it and plenty of other things - some of them marketing related - in this episode of the show. We enjoyed it, we hope you do too.…

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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Unfortunately We Invited Our Devs To This Episode, Sorry In Advance 54:13

16 weeks之前54:13

54:13

This episode is excellent and gives a (mostly) non-technical overview of the work of some of our dev team. We talk about things such as being given third-party designs to work with and some of the challenges the devs face in their day-to-day endeavours to create the outcomes our clients need.

D

Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

1
Following Google's Advice On Their Ads Platform? Just Flush The Money Down The Toilet Instead 54:42

18 weeks之前54:42

54:42

Google perhaps means well, but their Ads Platform is now so complex, that following their advice will almost guarantee your bank account empties while your sales pipeline also remains empty. Anyway, Alex has got things to say about that. We also discussed the pressure agencies are under to deliver, why not assigning enough budget is a false economy, AI - obviously oh and our journey towards BCorp certification.…

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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If You Know Best, Don't Hire A Specialist, Plus Some SEO Fundamentals Unpicked 52:05

20 weeks之前52:05

52:05

We got it wrong and an engagement went badly. In this episode we unpick that and discuss why hiring a specialist then telling them what to do is dumb. We also unpick a "12 Steps" type SEO help list we were sent and turn it into plain English.

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Digital Marketing From The Coalface

Digital Marketing From The Coalface podcast artwork

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It's Not Hard, But It's Easy To Get It Spectacularly Wrong, Guess What We're Talking About 52:48

22 weeks之前52:48

52:48

In this episode, we discuss how easy it is to get online marketing wrong and how to avoid doing that. We also, as usual, wander off into politics and other inane nonsense. If you like listening to Alex and Dave make it up as they go, this is for you. If not, go metal detecting or something.

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