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The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers
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Online Reviews: Important Trends, Behaviors, & Platforms for Local SEO | Ep. 87
Manage episode 450989107 series 3318940
内容由Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design, Darcy Sullivan, Marketing Strategist, and SEO Expert // Propel Marketing提供。所有播客内容（包括剧集、图形和播客描述）均由 Darcy Sullivan, Marketing Strategist & SEO Expert // Propel Marketing & Design, Darcy Sullivan, Marketing Strategist, and SEO Expert // Propel Marketing 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Testimonials and reviews play a powerful role in getting new patients and customers, but they do so much more than that. Showcasing reviews benefits your local SEO strategy, which means Google likes to see them. When Google is happy, it typically means your audience is happy, and that ultimately makes you happy.
This episode goes over:
- Where are patients / customers reading reviews
- How often are consumers reading online reviews?
- How many sites do consumers check reviews on?
- What are the most important review factors
- Do your reviews need to all be positive
- Do you really need to reply to reviews
- What star ratings do people actually expect to see
- Does the number of reviews you have actually matter
- AIs role in reviews
- Can customers tell if reviews are fake
- How customers write reviews
- How to collect reviews
- How to repurpose reviews
Episode webpage: https://propelyourcompany.com/online-reviews/
Send in your questions. ❤ We'd love to hear from you!
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章节
1. Online Review Trends for Businesses (00:00:00)
2. Key Factors in Customer Reviews (00:17:14)
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