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18 - Award Building - Yes, You're Awesome - Abi Jacks January Mini Marketing
Manage episode 461363044 series 3571756
内容由Abi Jacks and James Brooker, Abi Jacks, and James Brooker提供。所有播客内容（包括剧集、图形和播客描述）均由 Abi Jacks and James Brooker, Abi Jacks, and James Brooker 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Today, we're exploring the world of industry awards - a topic that might feel daunting to many. Awards aren't just for the big, flashy companies; they're accessible to all and can significantly elevate your business by enhancing credibility, serving as a potent marketing tool, and recognising your team’s hard work.
In this episode, I'll break down the benefits of entering awards, provide strategies to boost your confidence for submissions, and share insights on crafting an award entry that stands out.
So, let’s dive in and discover how you can showcase your achievements and why it's essential to celebrate the hard work behind your success.
Stay tuned to learn how to make awards a part of your marketing strategy, effectively using them to boost your brand's visibility and credibility.
Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.
Created with pride by LoveAdmin
Edited with finesse by Making Digital Real
20集单集
18 - Award Building - Yes, You're Awesome - Abi Jacks January Mini Marketing
Step2Success: Growth & Marketing for Children's Activity Providers
分享Manage episode 461363044 series 3571756
内容由Abi Jacks and James Brooker, Abi Jacks, and James Brooker提供。所有播客内容（包括剧集、图形和播客描述）均由 Abi Jacks and James Brooker, Abi Jacks, and James Brooker 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Today, we're exploring the world of industry awards - a topic that might feel daunting to many. Awards aren't just for the big, flashy companies; they're accessible to all and can significantly elevate your business by enhancing credibility, serving as a potent marketing tool, and recognising your team’s hard work.
In this episode, I'll break down the benefits of entering awards, provide strategies to boost your confidence for submissions, and share insights on crafting an award entry that stands out.
So, let’s dive in and discover how you can showcase your achievements and why it's essential to celebrate the hard work behind your success.
Stay tuned to learn how to make awards a part of your marketing strategy, effectively using them to boost your brand's visibility and credibility.
Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights.
Created with pride by LoveAdmin
Edited with finesse by Making Digital Real
20集单集
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text Today, James sits down with Katherine and Jess from Baskerville's Gymnastics . 🤸♀️ Dive into their journey of juggling 2,500 gymnasts and how a big leap to Love Admin transformed their chaos into choreography. They spill the secrets on managing massive changes without breaking a sweat and keeping everyone in the loop from coaches to parents. Ready to see how communication can make or break your big moves? Tune in and take your children's activity business to new heights with insider tips that are anything but routine! Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
1 19 - Howdy Partner! - The Power of Collaboration - Mini Marketing Feb Edition with Abi Jacks 10:30
Send us a text Howdy 🤠 Welcome back to another Mini Marketing Podcast with Abi Jacks! Today, we explore the dynamic world of partnerships and how they can catapult your children's activity business to new heights. Discover the secrets to expanding your reach, enhancing your services, and solidifying your community presence through strategic collaborations. Abi breaks down the essentials of forming successful partnerships, shares real-life success stories, and guides you on avoiding common pitfalls. Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text Today, we're exploring the world of industry awards - a topic that might feel daunting to many. Awards aren't just for the big, flashy companies; they're accessible to all and can significantly elevate your business by enhancing credibility, serving as a potent marketing tool, and recognising your team’s hard work. In this episode, I'll break down the benefits of entering awards, provide strategies to boost your confidence for submissions, and share insights on crafting an award entry that stands out. So, let’s dive in and discover how you can showcase your achievements and why it's essential to celebrate the hard work behind your success. Stay tuned to learn how to make awards a part of your marketing strategy, effectively using them to boost your brand's visibility and credibility. Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text Today, James sits down with Calum and Christine Gawthorpe from CG Swim School to discuss the innovative strategies they've implemented to grow their swimming school. The pair share their splashy journey from starting small with just a few clients to making a big wave with 400+ swimmers. They've tackled growth with clever strategies like adopting slick admin tech and constantly refreshing their class offerings based on real community feedback. Along the way, they've learned the art of delegating, ensuring their team has room to float new ideas. This episode is packed with lessons on using authenticity in branding, the magic of targeted advertising, and making a splash with innovative swim programs—all served with a hearty dose of fun and enthusiasm. Listen now, for a wave of inspiration and practical insights that could help any activity business swim rather than sink! 💦 Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text In this episode, Abi explores the crucial world of reviews. Reviews not only enhance your club's online reputation but also influence potential customers' decisions and improve your visibility on search engines. Abi breaks down why they matter, where to collect them, and how to leverage customer feedback to boost your club's standing. Exploring key platforms like Trustpilot, Google reviews, and more, offering strategies to gather positive feedback and effectively manage both praise and criticism. So, whether you're looking to reassure prospective members or climb higher in search rankings, this episode is packed with actionable insights to enhance your review management game. Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text Discover the pivotal role that core values play in shaping the culture and operations of a children's activity organisation. Today, James sits down with Harry Lambert, founder of OTB Coaching , a dynamic football academy known for its innovative approach to youth coaching. Harry shares the transformative journey of OTB Coaching, from its early days as 'On The Ball' to its rebranding, focusing on the integration of both on-the-ball and off-the-ball coaching strategies, embracing values that pack a real punch: Energy, Care, and Detail. This conversation covers the challenges and triumphs of embedding energy, care, and detail into every facet of the business, demonstrating how well-defined values can drive growth, enhance customer engagement, and streamline internal processes. This talk is your front-row ticket to turning values into victory. Game on! Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text Join Abi Jacks on this week’s Mini Marketing Podcast where she unlocks the secrets of effective blogging for children’s activity organisations. As LoveAdmin’s Director of Marketing and Growth, Abi discusses how blogging can be a powerful, strategic tool to amplify your online presence, showcase your expertise, and engage your community. This episode delivers essential tips on crafting a solid content strategy, adding personal touches through storytelling, and boosting your blog’s visibility with SEO essentials. Ready to make your blog resonate and connect? This is the episode for you! Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
1 13 - How To Drive Growth When You're Not For Profit - with Abbi Thompson from Diamondz Dance 35:56
Send us a text In this episode, James welcomes Abbi Thompson, founder of Diamondz Dance , to explore innovative strategies for nonprofit organizations looking to enhance their income and impact. Starting her dance school at just 16, Abbi has transformed her passion into a thriving, community-focused nonprofit. She shares her journey from a small village hall to establishing a recognised nonprofit entity, discussing the challenges and triumphs of shifting perceptions and operations within her team and community. Tune in to discover how nonprofits can creatively and effectively grow while staying true to their mission of serving the community. Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text It's the October Mini Marketing special, and today, Abi guides activity providers through the essential steps of creating a communications calendar. Perfect for those managing local sports clubs, dance schools, or gymnastics clubs who feel overwhelmed by their marketing needs. Discover how to effectively plan your content, ensuring it aligns with key dates and promotions, to maintain consistency and build trust with your audience. Abi breaks down the advantages of a well-structured calendar and shares practical tips for mixing content types, timing posts around significant events, and choosing the right platforms for your messages. Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text We're back in the studio with Lee Read! Join James Brooker of LoveAdmin in a strategic session with Lee, founder of Swim School UK, on this episode of the Steps2Success Podcast. Discover the transformative power of structured administration as Lee shares his journey of scaling his business from a concept to a 600-member swim school. This episode dives into the challenges and solutions of delegating administrative duties effectively, illustrating how proper admin support can free up a business owner to focus on growth and innovation. This episode is perfect for business owners looking to streamline their operations, this conversation sheds light on creating job roles, managing expectations, and setting up successful administrative systems. Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text In this episode of the Mini Marketing Podcast, Abi Jacks unveils a powerful strategy to optimise your marketing efforts across multiple objectives without spreading yourself too thin. Dubbed the "Three Trick Pony," this approach is a game-changer for anyone juggling various marketing goals in the competitive world of children's activity organisations. Abi breaks down the method into clear, actionable steps, ensuring you can implement it right away to enhance your campaigns. Tune in to transform how you manage your marketing resources effectively! Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text In this episode, James is in the studio with Doug Watts, the visionary behind Show Choir . Starting with a single choir in Bristol, Doug and his team have harmonised their way to nine choirs and counting. Join us as Doug shares his journey, the challenges of 'scaling' a community-centric business, and his strategic chorus for future growth 🎶 Whether you're a choir enthusiast, or a class and course provider considering expansion, tune in to discover how passion and community can create success. Explore Doug’s insights on managing growth while maintaining the core values that make Show Choir unique ✨ Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text Welcome back to another episode of the Mini Marketing Podcast with Abi Jacks! In this power-packed session, we explore the lifeblood of effective marketing: Content Creation . Abi breaks down the essentials of crafting engaging, purpose-driven content that resonates deeply with your audience. Whether you're wrestling with what to say, how to say it, or when to release it, this episode lays out a straightforward blueprint to elevate your content strategy. Discover the "Six W's of Content" —a checklist that ensures your content hits the mark every time. From identifying the purpose to pinpointing the perfect timing, Abi guides you through creating a content plan that speaks directly to your audience's needs and interests. Plus, get exclusive tips on turning those middle-of-the-night brainwaves into compelling marketing gold with practical tools and insights. If you're looking to refine your approach to content or just starting out and need direction, this episode is your mini-masterclass in marketing. Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text Get ready to kick off the school year with a bang! In this episode of the Guided Growth Podcast, James is in conversation with Cerys Keneally. James and Cerys discuss the bustling back-to-school season, a crucial time for children’s activity providers looking to expand their reach into schools and nurseries. Discover strategic insights on how to make your mark in educational settings right when decision-makers are setting their budgets and planning for the year. Cerys, an expert in educational partnerships, shares invaluable tips on initiating contact with schools, delivering impactful demos, and capitalising on the start of the academic year to set up lucrative collaborations. Tune in to transform your approach and ensure your services are top of mind when schools are ready to spend. Todays episode is filled with actionable advice to propel your business forward this September! Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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Step2Success: Growth & Marketing for Children's Activity Providers
Send us a text Today, our marketing leader Abi Jacks discusses the critical elements of branding for children’s activity organisations. Discover the five key areas of effective branding—Build it, Repeat it, Align it, Niche it, and Deliver it. Abi explains how to construct a robust brand foundation, ensuring consistency and distinctiveness in a crowded market. Whether you're establishing a new brand or revamping an existing one, this episode provides actionable insights into creating a brand that resonates deeply with your target audience and aligns perfectly with your organisational values. Stay tuned for more insightful episodes from Steps2Success, where we help you navigate the challenges of running a children's activity organisation with practical advice and expert insights. Created with pride by LoveAdmin Edited with finesse by Making Digital Real…
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