最佳Relationships Beat Algorithms播客 (2024)

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Episode #887: George Bryant: Relationships Beat Algorithms! 34:02

26d ago34:02

34:02

George Bryant is a New York Times best-selling author, podcast host, and highly sought after digital marketing consultant who since 2010 has been on a mission to revolutionize some of the biggest online brands by focusing on the one thing that truly matters … relationships! What You’ll Hear In This Episode: -George’s shift from helping the rich get…

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Ep. 187 - SEND MORE EMAIL! You're NOT Sending ENOUGH!😮HALLOWEEN CANDY Meltdown!!🍬 Jay’s SCOOP 12:57

13h ago12:57

12:57

In this episode of Do This, Not That, host Jay Schwedelson discusses the importance of increasing email frequency for better marketing results. He challenges the common misconception that sending fewer emails leads to better performance and provides data-driven insights to support his argument. ======================================================…

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Ep. 202 - Ughhh...What is RELATIONSHIP MARKETING For REAL??🧠GUEST Micki Howl, Chief Revenue Officer @ Marigold [Parent Co. of Sailthru, Liveclicker, Cheetah Digital, Campaign Monitor, and more!] 22:43

14h ago22:43

22:43

In this episode of Do This, Not That, host Jay Schwedelson welcomes Micki Howl, Chief Revenue Officer of Marigold, to discuss relationship marketing and its importance in today’s business landscape. ================================================================= Best Moments: (01:47) Micki’s background in reality TV and transition to marketing (0…

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Non-Negotiable Daily Practices for Entrepreneurs with Christopher August 1:05:10

9h ago1:05:10

1:05:10

In this episode, I sat down with my good friend, Christopher August, to dive deep into the concept of constriction before expansion and why doing the inner work is so critical for entrepreneurs. We talk about the power of breathwork—seriously, the deeper you breathe, the more you can receive—and how shifting your perspective can help you break free…

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Ep. 201 - LINKEDIN Trick to BEAT ALGORITHM!😮'Nobody Wants This'👍or👎Ask Us ANYTHING 10:38

3d ago10:38

10:38

In this episode of Do This, Not That, host Jay Schwedelson answers questions from listeners in an "Ask Us Anything" segment. He provides insights on growing LinkedIn followers and shares personal anecdotes and TV watching habits. ================================================================= Best Moments: (01:07) Work question from Davie in Dubl…

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Systems and Automations to sell out your offers at Black Friday without stress - Part Two 28:31

3d ago28:31

28:31

Today I've got Part Two of the Black Friday episodes which is all about the systems and automations you need to sell out your offers on Black Friday, stress free. This is exactly what you'll need if you want to make the most of Black Friday and be able to scroll for your own deals while you watch your sales notifications roll in! Grab The Ultimate …

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Ep. 200 - What’s Up THIS WEEK ==> Gen Z Hates INSTAGRAM?😡 B2B Halloween Marketing?👻TOP HALLOWEEN COSTUMES! 8:40

4d ago8:40

8:40

In this episode of Do This, Not That, host Jay Schwedelson discusses recent marketing trends, social media usage statistics, and Halloween-related marketing strategies. He also touches on popular Halloween costumes for 2023 and promotes an upcoming marketing conference. ================================================================= Best Moments:…

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Episode #890: Gus Van Dender: How Coaches Can Hit Their Goals In 90 Days! 29:22

3d ago29:22

29:22

0Gus Van Dender from Shorten The Gap is on the podcast today to share his proven method for hitting your goals in just 90 days! What You’ll Hear In This Episode: - Gus’ method for hitting 90 day targets, including a dive into the big 3 steps - About the Shorten The Gap 90 Day Journal, and how Gus and his clients use it to maximum effect - The impor…

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SPECIAL LIMITED SERIES: ===> POST on EVERY Platform?? 🚽DANIEL MURRAY WATCHES GILMORE GIRLS <=== | BATHROOM Break #24 (COLLAB: The Marketing Millennials + Do This, Not That) 12:13

5d ago12:13

12:13

In this episode of "The Bathroom Break," hosts Daniel Murray and Jay Schwedelson discuss the importance of focusing on specific social media platforms rather than spreading content thinly across multiple channels. They share insights on creating platform-specific content and the benefits of building a strong presence on one platform before expandin…

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Secret to scaling is retention 30:22

4d ago30:22

30:22

In this episode of The Mind of George Show, we’re diving deep into one of my favorite topics—customer retention. Here’s the thing: keeping your customers happy is way more important than constantly chasing new ones. I break down the most common retention issues, where businesses go wrong in the customer journey, and, of course, how to fix it all. W…

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Ep. 199 - BEST OFFERS to use Right NOW! Business and Consumer! 🫢The SECRET LIVES of Mormon Wives #momtok!😬 13:02

8d ago13:02

13:02

In this episode of "Do This, Not That," host Jay Schwedelson discusses the unique marketing opportunities available during the end-of-year period, focusing on both business-to-business (B2B) and business-to-consumer (B2C) strategies. He provides numerous statistics to highlight the effectiveness of various marketing tactics during this time and off…

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From Rock Bottom to Redemption with Ryan McGuire 2:01:18

7d ago2:01:18

2:01:18

On today’s episode, I’m honored to have been interviewed by Ryan McGuire on “The Pursuit of Happiness” podcast. In this episode, I get real about my journey from rock bottom to redemption. Growing up, I faced some tough challenges—parental addiction, abuse, and later battling bulimia and PTSD while serving as a Marine. Things didn’t get easier as I…

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Ep. 198 - NEW!📊Brand Rankings Report 📈 MARIGOLD RANKS 200 BRANDS Relationship Marketing! GUEST 🡪 Michele Fitzpatrick: VP Strategy & Services 22:25

8d ago22:25

22:25

In this episode of "Do This, Not That," host Jay Schwedelson welcomes Michelle Fitzpatrick, VP of Enterprise Strategy and Services at Marigold, to discuss their new research report on relationship marketing. They dive into the interconnection of trust, loyalty, personalization, and omnichannel experiences in driving brand success. =================…

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Ep. 197 - SECRET Tip to MASSIVE Increase in Awareness! 🤔 Sandals with Socks? Bring Snacks to Movie Theatre?🩴 Ask Us ANYTHING 8:46

10d ago8:46

8:46

In this episode of "Do This, Not That," host Jay Schwedelson introduces the podcast's concept and format. He explains that listeners will receive actionable marketing tips, insights from industry experts, and discussions on various aspects of life and pop culture. ================================================================= Best Moments: (00:1…

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Ep. 196 - What’s Up THIS WEEK ==> RETURN TO OFFICE?🤮! + WOLFS w/Pitt and Clooney is TERRIBLE! 👎 8:38

11d ago8:38

8:38

In this episode of "Do This, Not That", host Jay Schwedelson discusses recent trends in remote work, changes in LinkedIn's badge system, and shares his thoughts on recent marketing mishaps and entertainment offerings. ================================================================= Best Moments: (00:58) Companies pushing for return to office (01:4…

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Episode #889: Laurie-Ann Murabito: How To Add Speaking Revenue To Your Business 29:07

12d ago29:07

29:07

Laurie-Ann Murabito shares her transition from public speaking to the online world and offers insights into the speaking industry, including strategies for securing speaking opportunities and adding additional revenues to your events! What You’ll Hear In This Episode: - Laurie-Ann’s journey of transitioning from the public speaking world to the onl…

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BTS Recap of Missoula RBA Live Event 56:53

11d ago56:53

56:53

In this episode, Ashley and I are breaking down all the behind-the-scenes details from our recent event. From picking the perfect venue to creating a space that felt welcoming and inspiring, we’ll share how we prepared ourselves mentally, emotionally, and physically to make it all happen. We also dive into the amazing group of business owners who s…

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SPECIAL LIMITED SERIES: ===> PUBLIC SPEAKING TIPS! (in meetings, on webinars, at events) 🚽 <=== | BATHROOM Break #23 (COLLAB: The Marketing Millennials + Do This, Not That) 12:49

12d ago12:49

12:49

In this episode of "The Bathroom Break," hosts Daniel Murray and Jay Schwedelson discuss tips and strategies for effective public speaking, whether in small meetings or large conferences. They share personal experiences and practical advice to help listeners improve their presentation skills and engage their audience. ==============================…

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Ep. 195- NEW! 5 SUBJECT LINE TESTS you have NEVER TRIED!🥣SOUR PATCH KID CEREAL? Selling Sunset-GOOD or BAD?? - Jay’s SCOOP 11:55

15d ago11:55

11:55

In this episode of "Do This, Not That," host Jay Schwedelson shares five effective subject line tests for email marketing that are currently working well for both business and consumer marketers. He also busts some myths about email subject lines and provides actionable tips for marketers to improve their open rates. ===============================…

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How to Build a Legacy That Isn’t Just a Dollar Sign with Neil Twa 1:07:34

14d ago1:07:34

1:07:34

I sat down with Neil Twa to talk about the power of living your values, both in business and life. In this episode, Neil shares his journey of finding purpose and how aligning his values with his actions completely changed the game for him. We dig into why putting purpose over profit matters, and how building real relationships—where people know, l…

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Ep. 194 -🔍 SEO Pitfalls to AVOID! #1 Escape Room Company in U.S. MARKETING LEADER: Teddy Cheek from The Escape Game! 18:20

15d ago18:20

18:20

In this episode, host Jay Schwedelson interviews Teddy Cheek, a marketing leader at The Escape Game, about effective SEO strategies and practices. They dive into common SEO pitfalls, the importance of optimizing website performance, and insights from a recent Google algorithm leak. Teddy also shares his journey from being a musician to leading mark…

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Ep. 193 - SECRET reason you are getting UNSUBSCRIBES!📞 I avoid my friends 🫠 Ask Us ANYTHING 11:29

17d ago11:29

11:29

In this episode of Do This, Not That, host Jay Schwedelson tackles two questions from listeners in his "Ask Us Anything" segment. He offers insights on email marketing challenges and shares his personal approach to staying in touch with friends. ================================================================= Best Moments: (01:15) In-N-Out Burger …

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What should you sell for Black Friday? PART ONE 24:03

17d ago24:03

24:03

When I talk about Black Friday, one of the MOST common questions I get asked is "What should I sell?" Today I'm giving you a few options that you can consider as well as general do's and don'ts when you're thinking about your Black Friday offers. This is PART ONE and I'll be back with Part Two to go over the systems and automations that will be sup…

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Ep. 192 - What’s Up THIS WEEK ==> AD Costs RISING? B2B on WEEKENDS?🦛MOO DENG! + Season 2 PERFECT COUPLE? 🔥 7:37

18d ago7:37

7:37

In this episode of What's Up This Week from the Do This, Not That podcast, host Jay Schwedelson discusses current trends and news in marketing, business, and pop culture. ================================================================= Best Moments: (00:28) Rise in digital ad costs due to the upcoming presidential election (02:02) Increased weeken…

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Episode #888: Michael Tucker: Expert Tips For Online Challenges! 28:13

19d ago28:13

28:13

Michael Tucker is the founder of The Funnel Pros, which specializes in building online challenges for coaches, course creators, and online entrepreneurs. In this episode we talk about how to run profitable challenges without the usual headaches! What You’ll Hear In This Episode: -How Michael got started in the online space -Why he thinks that chall…

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SPECIAL LIMITED SERIES: ===> Do ALGORITHMS Matter? and Airport Food? 🚽 <=== | BATHROOM Break #22 (COLLAB: The Marketing Millennials + Do This, Not That) 13:19

19d ago13:19

13:19

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss marketing strategies, algorithm changes, and travel habits. They share insights on adapting to platform updates and finding trends in the digital marketing landscape. ================================================================= Best Moments: (00:31) Discussi…

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When Does A Mistake Become a Lesson? 10:27

18d ago10:27

10:27

"We beat ourselves up for past decisions considering them mistakes when they actually are not or were not mistakes at all." In this episode, I talk about something that we all deal with—when does a mistake become a lesson? Inspired by an email from Kyle Creek, we break down the importance of learning from your screw-ups and why making new ones is p…

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It's time to STOP holding back and go ALL IN. 11:45

21d ago11:45

11:45

Today is the day you get out of your own way, stop saying what if as a negative and reason to hold you back, and go ALL IN for what you want. I want you to listen to the episode today to really shift your mindset into taking action and join me in the 30 day ALL IN Challenge. It's time to push yourself a little further, out of your comfort zone, and…

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Ep. 191 - FORGET EVERYTHING YOU KNOW! 🧠 AI Trigger Words - WHAT are they and what does it mean??? 📺 NEW SHOWS coming out!! Soooo good! - Jay’s SCOOP 11:22

22d ago11:22

11:22

In this episode of Do This, Not That, host Jay Schwedelson discusses the emerging concept of AI trigger words in email marketing and their potential impact on email prioritization in inboxes. He also touches on upcoming TV shows and promotes the Guru Conference. ================================================================= Best Moments: (00:40)…

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Ep. 190- DAVE GERHARDT: Founder Exit 5 [The #1 community for B2B marketers!] How to build a THRIVING online COMMUNITY! 👨‍💻 32:07

22d ago32:07

32:07

In this episode, host Jay Schwedelson interviews Dave Gerhardt, founder of exitfive, about how to build thriving online communities and manage the balance between entrepreneurship and personal life. ================================================================= Best Moments: (00:40) A look into Dave’s professional journey, from Drift to Privy, a…

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Building a Community Around a Shared Vision with Lauren & Andi 1:13:25

21d ago1:13:25

1:13:25

On the show, I brought Lauren and Andi, to talk about what it really takes to build strong communities and navigate relationships. We’re sharing our personal stories and insights on creating a shared vision, getting your community involved, and how being open to feedback can make all the difference. We also talk about the power of consistency, lett…

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Ep. 189 - NEW DATA: What is BEST TIME to Send EMAIL? 😳 Starbucks dude loses it! ☕️Ask Us ANYTHING 11:47

24d ago11:47

11:47

In this episode of Do This, Not That, host Jay Schwedelson tackles two questions in the "Ask Us Anything" segment, providing insights on email marketing and sharing a personal anecdote about Starbucks. ================================================================= Best Moments: (01:09) Work-related question from Becky in Minneapolis (02:27) Myth…

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Dreaming bigger and doing the hard things to create the life you want 12:36

24d ago12:36

12:36

Many times I bring strategy and tangible tips to the podcast but today I wanted to share one of the biggest lessons and things I've done to get to where I am. There's ONE thing that will keep you going when things get hard. When no one else gets what you're doing. You. Your own self-belief. I started my life over at 28 and decided I would do ANYTHI…

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Ep. 188 - What’s Up THIS WEEK ==> NASA Wants to HIRE YOU? 👻 Halloween for B2B and B2C already? BENNIFER is Not Over! I repeat NOT OVER🫠 8:01

25d ago8:01

8:01

In this episode of Do This, Not That, host Jay Schwedelson discusses current marketing trends, innovative promotional campaigns, and provides tips for leveraging Halloween in marketing strategies. He also touches on NASA's influencer program and shares some celebrity gossip. ================================================================= Best Mom…

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SPECIAL LIMITED SERIES: ===> You're a FAILURE! Turn FAILURE into Success! AND sharing food with other people at restaurants? 🚽 <=== | BATHROOM Break #21 (COLLAB: The Marketing Millennials + Do This, Not ... 12:40

26d ago12:40

12:40

In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss the importance of failure in marketing and business, sharing personal experiences and insights on how to learn from mistakes and pivot towards success. ================================================================= Best Moments: (01:23) Jay discusses the value…

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Quotes to Anchor Your Success Part 3 19:11

25d ago19:11

19:11

In this episode, I’m reaching the final part of the third part of our series on powerful quotes. What started as a two-part adventure has now turned into a trilogy, thanks to all the amazing quotes you guys sent in! We’re exploring how quotes have been game-changers for me personally—whether they’re giving me a reality check, shifting my perspectiv…

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How are YOU making the next 4 months count? 9:35

28d ago9:35

9:35

Around this time we all get bombarded with the - 'there's only 4 months left of the year - make it count'... Here's how YOU can really make it count: It's so easy to get caught up in listening to external pressures and what other people might be saying online... and then forget what YOU really started this for. What your idea of success is and what…

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Ep. 187 - 250% INCREASE in Opt-In Rates!😳NOBODY SHOULD GO OUT TO DINNER WITH ME!!😡 Jay’s SCOOP 12:48

29d ago12:48

12:48

In this episode, host Jay Schwedelson explores the critical window for database growth in marketing, from October 15th to December 15th. He offers marketers actionable insights and strategies to optimize database growth during this pivotal period. ================================================================= Key Discussion Points: (00:40) The m…

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Ep 186 - FUTURE of EVENTS?? 🧠 GUEST Kristen Koenig, RVP of RingCentral #1 Event Platform 🎤 Where is Event Tech Heading? 🔮 20:21

29d ago20:21

20:21

In this episode, host Jay Schwedelson sits down with Kristen Koenig from RingCentral to dive into the evolving landscape of event technology and marketing strategies. ================================================================= Best Moments: (00:49)Kristen's role at RingCentral and her journey in the event tech industry (04:31) Explore how jou…

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“Don’t be interesting, be interested.” with Jeremy Slate 1:04:39

28d ago1:04:39

1:04:39

Join me as I sit down with Jeremy Slate for a conversation about what really matters in the world of podcasting and content creation. We dive deep into why authenticity and depth are key, and why chasing after those flashy vanity metrics just isn’t worth it. We also get into the FTC’s recent crackdown on fake followers—yep, it's getting real out th…

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Ep. 185 - EASY Ways to WIN AWARDS! (they really matter!) 🎃 I was a TOILET for Halloween 😨 Ask Us ANYTHING 9:07

1M ago9:07

9:07

In this episode, host Jay Schwedelson answers questions from listeners in an "Ask Us Anything" segment. He provides both marketing insights and personal anecdotes, tackling everything from the effectiveness of showcasing awards and client logos to Halloween costume ideas. ================================================================= Best Moment…

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Ep. 184 - What’s Up THIS WEEK ==> VIDEO Content is changing! How many EMAILS should you send EACH WEEK? 📺NICOLE KIDMAN Show on NETFLIX...REALLY GOOD! And Devin is a LOSER!👎 6:42

1M ago6:42

6:42

In this episode, host Jay Schwedelson dives into the latest trends in video content across social media platforms, the increasing popularity of business-related content on TikTok, and valuable statistics on email marketing frequency. Jay also shares his personal Netflix recommendation and an update on the latest season of The Bachelorette. ========…

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Episode #886: Justin Janowski: All About Ethical Selling 26:14

1M ago26:14

26:14

Justin Janowski from Faith2Influence is on the podcast today to share a different way for coaches to sell than what’s being taught. If you hate sending cheesy copy-and-pasted messages to strangers, check this one out! What You’ll Hear In This Episode: - The one question that all coaches must ask themselves - How the stories you tell yourself affect…

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SPECIAL LIMITED SERIES: ===> See COMPETITOR Info! EXACTLY how to see what your competition is doing!🚽 <=== | BATHROOM Break #20 (COLLAB: The Marketing Millennials + Do This, Not That) 10:47

1M ago10:47

10:47

In this episode, hosts Daniel Murray and Jay Schwedelson dive into the importance of reverse engineering competitors' marketing tactics and understanding the competitive landscape for business success. ================================================================= Best Moments: (01:47) Understanding the role of analyzing your competitors' action…

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Quotes to Anchor Your Success Part 2 26:49

1M ago26:49

26:49

In this episode, I continue with the quote series as I share a powerful collection of quotes that have truly struck a chord with me. I highlight the thrill and necessity of stepping out of your comfort zone, whether in life or business, to test and explore new possibilities. I challenge you to see obstacles not as setbacks but as stepping stones to…

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How to "beat" the algorithm and make your business THRIVE 9:38

1M ago9:38

9:38

If the algorithm isn't playing in your favour and you've been stuck in the 200 view jail for what seems like forever - it doesn't mean you'll never make another sale again or the right people won't ever see your content. I'm giving you a few tangible tips that you can start on today to make sure that no matter what the algorithm is doing, you can s…

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Ep. 183 - SECRETS of TOP CMOs & CEOs (easy tactics to INSTANTLY boost email OPEN RATES!) 🏈 I STINK at Fantasy Football and DON'T SPOIL Love is Blind UK for me!!😡 Jay’s SCOOP 11:00

1M ago11:00

11:00

In this episode, host Jay Schwedelson dives into the world of aspirational marketing and shares how it can dramatically boost engagement and conversion rates. ================================================================= Best Moments: (00:40) What aspirational marketing is and why it's effective (02:00) Statistics showing how aspirational subje…

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Ep. 182 - The Importance of SMS!? 📲 ===> GUEST: Kara Trivunovic, Senior Vice President, Zeta Global - Why Human Connection MATTERS In Digital Marketing! 💘 20:31

1M ago20:31

20:31

In this episode, host Jay Schwedelson sits down with Kara Trivunovic, Senior Vice President of Strategic Solutions at Zeta Global. They talked about the evolving landscape of email marketing, the growing role of AI, and how SMS is shaping modern marketing strategies while emphasizing the importance of maintaining a human connection in digital commu…

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Being a Black Belt in Life with Brady McLean 1:14:10

1M ago1:14:10

1:14:10

"God doesn't find the qualified and give them a call. He calls the chosen ones and qualifies them all." This phrase tickled me to my core, and that’s exactly how this entire episode felt! In this episode, I sat down with Brady, a brand builder and content strategist, to dive deep into what it really means to build a brand that stands out. We’re not…

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Ep. 181 - EMAIL PRE-HEADERS Are Going AWAY? 🍝 Are You a LOSER When the Dinner Check Arrives? 🫠 Ask Us ANYTHING 9:36

1M ago9:36

9:36

In this episode, host Jay Schwedelson answers your questions in an "Ask Us Anything" segment, covering both work-related topics and personal questions. ================================================================= Best Moments: (01:28) Addressing concerns about the future of email pre-headers, particularly in light of the upcoming Apple iOS 18 …

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