A CEO that knows enough to be dangerous Feat. Laura Kozelouzek
Manage episode 192196387 series 1770457
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“You build it, and people are going to come.”
- Why: Goal was always serving the market that we’re in the best possible way that we could.
- Marketing: “Now the digital presence is probably the most effective and the greatest source of leads.”
- Sales: Grassroots business development efforts locally to find partnership opportunities.
- Mistakes: Converting to a responsive website was an issue. We should have made a bigger investment in that area initially.
- Advice: “The devil is in the details.”
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