Everyone has a dream. But sometimes there’s a gap between where we are and where we want to be. True, there are some people who can bridge that gap easily, on their own, but all of us need a little help at some point. A little boost. An accountability partner. A Snooze Squad. In each episode, the Snooze Squad will strategize an action plan for people to face their fears. Guests will transform their own perception of their potential and walk away a few inches closer to who they want to become ...
…
continue reading
内容由Jes Oliphant & Tristan Alexander, Jes Oliphant, and Tristan Alexander提供。所有播客内容（包括剧集、图形和播客描述）均由 Jes Oliphant & Tristan Alexander, Jes Oliphant, and Tristan Alexander 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
类似 Book Summaries by Wise Words 的节目
Are you looking for more happiness, success and vitality in your life? Get inspired each week with Wellness Expert, Integrative Medicine Fellow & Keynote Speaker, Kristel Bauer. Live Greatly shares empowering conversations about life, wellness & success talking with top experts, athletes, celebrities, CEOs and other incredible individuals. Tune in for insights to thrive personally and professionally. It’s time to awaken your ultimate potential! Disclaimer: All of the information shared on th ...
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The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in health, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.
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Do your eyes glaze over when looking at a long list of annual health insurance enrollment options – or maybe while you’re trying to calculate how much you owe the IRS? You might be wondering the same thing we are: Where’s the guidebook for all of this grown-up stuff? Whether opening a bank account, refinancing student loans, or purchasing car insurance (...um, can we just roll the dice without it?), we’re just as confused as you are. Enter: “Grown-Up Stuff: How to Adult” a podcast dedicated ...
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#45 Hooked - Book Summary
Manage episode 379705343 series 3520131
内容由Jes Oliphant & Tristan Alexander, Jes Oliphant, and Tristan Alexander提供。所有播客内容（包括剧集、图形和播客描述）均由 Jes Oliphant & Tristan Alexander, Jes Oliphant, and Tristan Alexander 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Hello Wise Wordians,
Welcome back to another episode of ‘Wise Words Book Summaries’.
This week we are summarising ‘Hooked’ by Nir Eyal which explores the habit formation process and how applications utilise this process to influence our behaviour.
In this episode, we cover topics such as:
- The Hooked Model
- Step 1: Triggers
- Step 2: Action
- Step 3: Variable Reward
- Step 4: investment
- The Five Fundamental Questions for Building Effective Hooks
- How to Apply the HOOK model?
If any of these topics sound interesting to you then make sure to give it a listen, and if you enjoy what you hear, why not leave us a like, subscribe to our channel, or even better, let us know your thoughts in the comment section below, your feedback means so much to us and helps to improve our podcast.
In addition, if you fancy implementing any of the actionable ideas we mention in this episode, head over to our website at wisewords.blog where the ‘Hooked’ book summary will be waiting for you.
Next week we will move on to fitness and health, starting with ‘Exercised’ by Daniel Lieberman, so stay tuned for that.
We hope you enjoy it.
--------------------------
Chapters:
00:00:00-Intro
00:00:16-Overview
00:02:26-Habits and Products
00:05:27-The Hook Model
00:23:08-Why do some ‘good’ innovations fail?
00:27:59-The problem of behaviour change:
00:38:11-How habits create a competitive advantage?
00:43:38-How to calculate a businesses habit forming potential:
00:45:14-“Are you building a vitamin or painkiller?”
00:57:16-The Hooked Model
00:57:18-Step 1: Triggers
01:02:44-What do people want?
01:06:41-Step 2: Action
01:09:33-What causes someone to be motivated?
01:12:32-Three Simple Steps to Creating Truly Innovative Products:
01:15:26-The Elements of Simplicity:
01:19:42-Which comes first motivation or ability?
01:22:00-Step 3 – Variable Reward:
01:23:40-Rewards of the Tribe
01:26:30-Rewards of the Hunt
01:28:58-Rewards of the Self
01:33:46-Infinite variability
01:36:51-Step 4 – Investment:
01:38:48-Changing Attitude
01:40:28-Investments store value
01:47:44-The five fundamental questions for building effective hooks
01:48:33-The Morality of Manipulation:
01:50:16-How to Apply the HOOK model?
01:52:19-Identify
01:53:14-Codify
01:54:42-modify
01:56:12-How to find opportunities
01:59:59-Debrief
If you enjoyed this podcast make sure to check out our other content on our other platforms:
- Website: https://wisewords.blog/
- Instagram: https://www.instagram.com/wisewords.blog/
- Twitter: https://twitter.com/wisewordsblog
- Facebook: https://www.facebook.com/WiseWordsBlog
81集单集
分享
Manage episode 379705343 series 3520131
内容由Jes Oliphant & Tristan Alexander, Jes Oliphant, and Tristan Alexander提供。所有播客内容（包括剧集、图形和播客描述）均由 Jes Oliphant & Tristan Alexander, Jes Oliphant, and Tristan Alexander 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Hello Wise Wordians,
Welcome back to another episode of ‘Wise Words Book Summaries’.
This week we are summarising ‘Hooked’ by Nir Eyal which explores the habit formation process and how applications utilise this process to influence our behaviour.
In this episode, we cover topics such as:
- The Hooked Model
- Step 1: Triggers
- Step 2: Action
- Step 3: Variable Reward
- Step 4: investment
- The Five Fundamental Questions for Building Effective Hooks
- How to Apply the HOOK model?
If any of these topics sound interesting to you then make sure to give it a listen, and if you enjoy what you hear, why not leave us a like, subscribe to our channel, or even better, let us know your thoughts in the comment section below, your feedback means so much to us and helps to improve our podcast.
In addition, if you fancy implementing any of the actionable ideas we mention in this episode, head over to our website at wisewords.blog where the ‘Hooked’ book summary will be waiting for you.
Next week we will move on to fitness and health, starting with ‘Exercised’ by Daniel Lieberman, so stay tuned for that.
We hope you enjoy it.
--------------------------
Chapters:
00:00:00-Intro
00:00:16-Overview
00:02:26-Habits and Products
00:05:27-The Hook Model
00:23:08-Why do some ‘good’ innovations fail?
00:27:59-The problem of behaviour change:
00:38:11-How habits create a competitive advantage?
00:43:38-How to calculate a businesses habit forming potential:
00:45:14-“Are you building a vitamin or painkiller?”
00:57:16-The Hooked Model
00:57:18-Step 1: Triggers
01:02:44-What do people want?
01:06:41-Step 2: Action
01:09:33-What causes someone to be motivated?
01:12:32-Three Simple Steps to Creating Truly Innovative Products:
01:15:26-The Elements of Simplicity:
01:19:42-Which comes first motivation or ability?
01:22:00-Step 3 – Variable Reward:
01:23:40-Rewards of the Tribe
01:26:30-Rewards of the Hunt
01:28:58-Rewards of the Self
01:33:46-Infinite variability
01:36:51-Step 4 – Investment:
01:38:48-Changing Attitude
01:40:28-Investments store value
01:47:44-The five fundamental questions for building effective hooks
01:48:33-The Morality of Manipulation:
01:50:16-How to Apply the HOOK model?
01:52:19-Identify
01:53:14-Codify
01:54:42-modify
01:56:12-How to find opportunities
01:59:59-Debrief
If you enjoyed this podcast make sure to check out our other content on our other platforms:
- Website: https://wisewords.blog/
- Instagram: https://www.instagram.com/wisewords.blog/
- Twitter: https://twitter.com/wisewordsblog
- Facebook: https://www.facebook.com/WiseWordsBlog
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类似 Book Summaries by Wise Words 的节目
Everyone has a dream. But sometimes there’s a gap between where we are and where we want to be. True, there are some people who can bridge that gap easily, on their own, but all of us need a little help at some point. A little boost. An accountability partner. A Snooze Squad. In each episode, the Snooze Squad will strategize an action plan for people to face their fears. Guests will transform their own perception of their potential and walk away a few inches closer to who they want to become ...
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continue reading
Are you looking for more happiness, success and vitality in your life? Get inspired each week with Wellness Expert, Integrative Medicine Fellow & Keynote Speaker, Kristel Bauer. Live Greatly shares empowering conversations about life, wellness & success talking with top experts, athletes, celebrities, CEOs and other incredible individuals. Tune in for insights to thrive personally and professionally. It’s time to awaken your ultimate potential! Disclaimer: All of the information shared on th ...
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continue reading
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Do your eyes glaze over when looking at a long list of annual health insurance enrollment options – or maybe while you’re trying to calculate how much you owe the IRS? You might be wondering the same thing we are: Where’s the guidebook for all of this grown-up stuff? Whether opening a bank account, refinancing student loans, or purchasing car insurance (...um, can we just roll the dice without it?), we’re just as confused as you are. Enter: “Grown-Up Stuff: How to Adult” a podcast dedicated ...
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From New York Times best-selling author Rachel Hollis comes the ultimate podcast for anyone looking for more joy and purpose in their lives. Featuring candid interviews with top performers in business, media, and lifestyle, as well as deep dives into topics like health and motivation, The Rachel Hollis Podcast has everything you need to level up your life! New episodes premiere every Tuesday and Thursday.
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continue reading
Seeking a healthier emotional life? It’s time to bring a trained psychologist and mental health expert along for the ride. Dr. Monica Johnson explains the why behind complex emotions, helps you form better relationships, and guides you down the path of self-understanding.
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continue reading
The award-winning Curiosity Daily podcast from CuriosityDaily.com will help you get smarter about the world around you. In less than 10 minutes, you’ll get a unique mix of research-based life hacks, the latest science and technology news, and more. Nate Bonham and Calli Gade will help you learn about your mind and body, outer space and the depths of the sea, and how history shaped the world into what it is today.Head to discovery+ to stream even more science content, from Animal Planet to Sc ...
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In each bite-sized, daily episode of Before Breakfast, host Laura Vanderkam shares a time management strategy or an answer to a listener’s schedule question. How can listeners make the most of their time, both at work and at home? The mission is to give listeners practical tools to feel less busy and get more done.
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We are often distracted in life and never really dive deep into the real foundation of self improvement, goal achieving, and wellbeing. - Join our team of experts every week as we discuss the real facets of manhood. Topics like: How to develop more self esteem, self love, deeper relationships. How to improve our wellbeing, mental toughness, resilience, and productivity. How to develop critical skills, become better leaders, expand our careers/business, create financial security and contribut ...
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Culips English Podcast: Practical English Learning Made Fun Learn and Explore: Join Culips for an exciting English learning journey. Our podcast focuses on teaching English idioms, slang, and phrasal verbs through fun and engaging conversations. Each episode helps you master English for real-life situations. Unique Learning Experience: Culips stands out by blending language skills with cultural insights. Our diverse hosts make learning relatable, covering a variety of everyday topics. You’ll ...
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使用Player FM应用程序离线！
使用Player FM应用程序离线！
