Socks with Soul: Weaving a Message of Inclusion Into a Brand

Built From the Dream Up: Founders' Stories

Super excited to share this special PRIDE month interview with Pals Socks Founder Hannah Lavon.

What product combines a passion for great design and desire for real social change? Socks might not be the obvious answer but for Hannah Lavon it was the perfect pairing.
In this thought-provoking episode, we unravel the story behind weaving a message of inclusion into the fabric of a brand, how partnerships take work , the importance of employing a 'teachable not preachable' messaging strategy and the challenges of building a true mission-driven brand.
Subscribe to hear more stories of Founders who remind us of the incredible impact we can make when we come together. Until next time, keep spreading love and creating a world where differences are celebrated.
Want to help spread PALs friendly message of inclusion, visit their website palssocks.com and use the code FOUNDERSSTORIES to get 20% off a pair.

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Everyone has a story to tell and someone who needs to hear it. What better way to align your mission, your market and your message than with a story that’s uniquely yours.
Because stories matter.
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