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#149-That Big Scary Word In Business Land! It's ➡️ MARKETING!

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Manage episode 288969799 series 1082293
内容由Janin Johnston提供。所有播客内容(包括剧集、图形和播客描述)均由 Janin Johnston 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

There’s a big scary word out there in business land! Do you know what that word is? That word is ➡️ MARKETING!

You might have had a wave of heat wash over you when you heard that word! And maybe even had your stomach do a summersault, or even worse-your heart started beating really fast! Either way, the word marketing can be scary if you’ve never had any experience or have tried to do any marketing for yourself or your new or existing business.

I am by no means a marketing expert, I’m just sharing what I’ve done and what has worked really well and I turn to God for guidance too, because God comes first in my life and in my business, and not to mention that He has shown me things I would have never thought of myself.

So make sure you turn to God for guidance in everything that you do, you’ll be so happy that you did. I can say that with certainty.

The things I’ll talk about are really simple ways to get started doing your marketing-and the type of marketing I want to talk about is called referral marketing, or word of mouth marketing.

And this is where you start by telling the people you know about your business like what service you have or what product or products you are selling, and who you and if it’s specifically for a men or women, etc.

The more specific you get the better.

The best kind of marketing for these reasons:

1. it doesn’t cost you any money, especially if you are starting out in your business and you don’t have a lot of money to spend on marketing, or if you don’t have any money at all.

2. you don’t have to spend hours and hours a day because you’re creating that ripple effect

3. people are more likely to trust you if they were referred to you by someone they know. And please be a person that someone can trust when doing business with you.

4. you can get testimonials from these referrals after they do business with you.

I’ve never had to pay for any kind of ads for my business, but you never know one day I might.

If you’re afraid to call or verbally tell someone, then send them a text message, an email, or maybe even something in the mail! There’s not a lot of people sending cute little announcements in the mail these days

Years ago I had to help the sewing store that I worked for put together the ad for the newspaper and it’s not any different now.

It’s a lot of work because you have to figure out who you want to market to, what are the words to use in the ad that will get people’s attention and make them want to read the ad, then you have to decide what image to use and the colors the Ad.

⬇️

If you’re a creative person who’s interested in learning how to make your creative passion into a business I will help with clarity, I will hold your hand and walk with you from start to finish, and just like I used to sew elaborate outfits I will help you put all the different pieces together until you have a beautiful creation.

I am going to be your cheerleader, your technical advisor, and I’m going to be your accountability coach. Email me at aloha@janinjohnston.com

You can also download this free business starter kit to help you get started right away, just click on this link: https://janin-johnston.mykajabi.com/businessstarterkit

Please Rate, Review & Subscribe in Apple Podcasts!

Music by: The Late-Dennis Pavao 🎼Song: Ipo Lei Manu Album: Wale No Produced By: Pilialoha Production

  continue reading

198集单集

Artwork
icon分享
 
Manage episode 288969799 series 1082293
内容由Janin Johnston提供。所有播客内容(包括剧集、图形和播客描述)均由 Janin Johnston 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

There’s a big scary word out there in business land! Do you know what that word is? That word is ➡️ MARKETING!

You might have had a wave of heat wash over you when you heard that word! And maybe even had your stomach do a summersault, or even worse-your heart started beating really fast! Either way, the word marketing can be scary if you’ve never had any experience or have tried to do any marketing for yourself or your new or existing business.

I am by no means a marketing expert, I’m just sharing what I’ve done and what has worked really well and I turn to God for guidance too, because God comes first in my life and in my business, and not to mention that He has shown me things I would have never thought of myself.

So make sure you turn to God for guidance in everything that you do, you’ll be so happy that you did. I can say that with certainty.

The things I’ll talk about are really simple ways to get started doing your marketing-and the type of marketing I want to talk about is called referral marketing, or word of mouth marketing.

And this is where you start by telling the people you know about your business like what service you have or what product or products you are selling, and who you and if it’s specifically for a men or women, etc.

The more specific you get the better.

The best kind of marketing for these reasons:

1. it doesn’t cost you any money, especially if you are starting out in your business and you don’t have a lot of money to spend on marketing, or if you don’t have any money at all.

2. you don’t have to spend hours and hours a day because you’re creating that ripple effect

3. people are more likely to trust you if they were referred to you by someone they know. And please be a person that someone can trust when doing business with you.

4. you can get testimonials from these referrals after they do business with you.

I’ve never had to pay for any kind of ads for my business, but you never know one day I might.

If you’re afraid to call or verbally tell someone, then send them a text message, an email, or maybe even something in the mail! There’s not a lot of people sending cute little announcements in the mail these days

Years ago I had to help the sewing store that I worked for put together the ad for the newspaper and it’s not any different now.

It’s a lot of work because you have to figure out who you want to market to, what are the words to use in the ad that will get people’s attention and make them want to read the ad, then you have to decide what image to use and the colors the Ad.

⬇️

If you’re a creative person who’s interested in learning how to make your creative passion into a business I will help with clarity, I will hold your hand and walk with you from start to finish, and just like I used to sew elaborate outfits I will help you put all the different pieces together until you have a beautiful creation.

I am going to be your cheerleader, your technical advisor, and I’m going to be your accountability coach. Email me at aloha@janinjohnston.com

You can also download this free business starter kit to help you get started right away, just click on this link: https://janin-johnston.mykajabi.com/businessstarterkit

Please Rate, Review & Subscribe in Apple Podcasts!

Music by: The Late-Dennis Pavao 🎼Song: Ipo Lei Manu Album: Wale No Produced By: Pilialoha Production

  continue reading

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