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What is Data Monetization? A Look Into Data Monetization for SMBs
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On today’s episode of Data Fuel, we dive into how SMBs can monetize their data to boost revenue and reduce costs. From creating data-driven products and selling anonymized insights to streamlining operations and automating workflows, we’ll explore actionable strategies and tools like Tableau and AWS Data Exchange. Tune in to learn how companies like Netflix and UPS are turning data into profit and discover how your SMB can follow suit.
Main Topics:
- Why data monetization is crucial for SMBs.
- Strategies for generating new revenue streams with data.
- How to leverage data for operational efficiency and cost reduction.
- Tools and technologies to simplify data monetization.
- Overcoming challenges like privacy concerns and resource constraints.
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