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Connected Strategies (w/ Nicolaj Siggelkow)

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Manage episode 255245316 series 2631927
内容由Jeff Schatten提供。所有播客内容(包括剧集、图形和播客描述)均由 Jeff Schatten 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Nicolaj Siggelkow is a business Professor at the Wharton School of business at the University of Pennsylvania. He received a Ph.D. in Business Economics the Harvard Business School. His research on how firms create and sustain competitive advantage has been published in the leading management journals, including the Academy of Management Journal, Management Science, and Organization Science. Professor Siggelkow is one of the most sought-after professors in Wharton’s MBA program, having been the recipient of more than 20 teaching awards. He also has extensive experience in executive education, teaching in a range of open enrollment and custom programs.

His most recent book “connected strategies” explores how to create tighter connections between firms and customers.

  continue reading

47集单集

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Manage episode 255245316 series 2631927
内容由Jeff Schatten提供。所有播客内容(包括剧集、图形和播客描述)均由 Jeff Schatten 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Nicolaj Siggelkow is a business Professor at the Wharton School of business at the University of Pennsylvania. He received a Ph.D. in Business Economics the Harvard Business School. His research on how firms create and sustain competitive advantage has been published in the leading management journals, including the Academy of Management Journal, Management Science, and Organization Science. Professor Siggelkow is one of the most sought-after professors in Wharton’s MBA program, having been the recipient of more than 20 teaching awards. He also has extensive experience in executive education, teaching in a range of open enrollment and custom programs.

His most recent book “connected strategies” explores how to create tighter connections between firms and customers.

  continue reading

47集单集

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