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Dishin' Dirt on Personal Stories Sell Real Estate. Nobody Cares Where You Rank!
Manage episode 372348420 series 2796781
内容由Gary Pickren提供。所有播客内容（包括剧集、图形和播客描述）均由 Gary Pickren 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Personal injury lawyers are master marketers. They know that clients don't care that the law firm is the biggest or number one in the area. What clients want to hear about are personal stories. They want to hear about people that are just like them being helped by the lawyer.
Real estate agents should use the same techniques with real estate consumers. The consumer does not care if you are "Number 1 in Elgin" or the Number 1 Team. They want to hear real stories about how you helped people just like them.
Serial entrepreneur and personal Injury lawyer, Hamid Kohan, from Los Angles explains how real estate agents could learn from lawyer advertising. He also discusses technology, and a host of other big topics.
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Gary
* Gary serves on the South Carolina Real Estate Commission as a Commissioner. The opinions expressed herein are his opinions and are not necessarily the opinions of the SC Real Estate Commission. This podcast is not to be considered legal advice. Please consult an attorney in your area.
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