Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
内容由Ben Amos提供。所有播客内容（包括剧集、图形和播客描述）均由 Ben Amos 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
类似 Engage Video Marketing Podcast 的节目
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
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AI Takes Over: A Deep Dive Into My New Book Engage
Manage episode 455270058 series 1465906
内容由Ben Amos提供。所有播客内容（包括剧集、图形和播客描述）均由 Ben Amos 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In episode 305 of my podcast, Engage Video Marketing, I’m thrilled to celebrate a major milestone—the launch of my new book, Engage: The Definitive Guide to Video Strategy for Business. This episode is a bit different, as AI hosts from Google's Notebook LM take the reins to dive into the key strategies and insights from my book. They explore the vital role video plays in today’s digital world, my 'Simple 7' video framework, and the idea of creating detailed customer avatars. Whether you’re just starting out or already experienced in video marketing, I believe this episode—and my book—will provide you with practical tools and inspiration to take your strategy to the next level.
Chapters:
- (00:00) Ben Amos: Engage is the definitive guide to Video strategy for business
- (01:17) The Definitive Guide to Video Strategy for Business is available online now
- (03:47) Ben Amos' new book Engage the Definitive Guide to Video Strategy for Business
- (04:47) Ben says that video isn't optional anymore, it's a necessity
- (05:54) He has a unique approach to video marketing that flips the script
- (07:19) The beginning of the customer journey is all about awareness
- (11:31) Using video to guide customers through each stage of the customer journey is easy
- (15:27) Why video is a short personal introduction to your brand or business
- (16:23) People connect with narratives and when they see success stories it builds credibility
- (17:13) Ben says the key is to capture authentic testimonials that feel genuine
- (19:11) Next up is the bite sized video content. People are consuming content on the go
- (20:39) Ben recommends AI videos for those who are a little bit camera shy
- (22:02) The next two videos in his Simple 7 focus on guiding your audience towards a purchase decision
- (23:19) What's the next video type that's focused on conversion
- (24:48) Engage is a masterclass on video marketing. It's a complete guide
Links & Resources:
- Engage: The Definitive Guide to Video Strategy for Business.
https://engagevideomarketing.com/book
- Google Notebook LM
https://notebook.google.com
Quotes from the Episode:
"Video isn't just nice to have, it's essential."
Ben Amos
If you found this episode of value I’d love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com
301集单集
分享
Manage episode 455270058 series 1465906
内容由Ben Amos提供。所有播客内容（包括剧集、图形和播客描述）均由 Ben Amos 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In episode 305 of my podcast, Engage Video Marketing, I’m thrilled to celebrate a major milestone—the launch of my new book, Engage: The Definitive Guide to Video Strategy for Business. This episode is a bit different, as AI hosts from Google's Notebook LM take the reins to dive into the key strategies and insights from my book. They explore the vital role video plays in today’s digital world, my 'Simple 7' video framework, and the idea of creating detailed customer avatars. Whether you’re just starting out or already experienced in video marketing, I believe this episode—and my book—will provide you with practical tools and inspiration to take your strategy to the next level.
Chapters:
- (00:00) Ben Amos: Engage is the definitive guide to Video strategy for business
- (01:17) The Definitive Guide to Video Strategy for Business is available online now
- (03:47) Ben Amos' new book Engage the Definitive Guide to Video Strategy for Business
- (04:47) Ben says that video isn't optional anymore, it's a necessity
- (05:54) He has a unique approach to video marketing that flips the script
- (07:19) The beginning of the customer journey is all about awareness
- (11:31) Using video to guide customers through each stage of the customer journey is easy
- (15:27) Why video is a short personal introduction to your brand or business
- (16:23) People connect with narratives and when they see success stories it builds credibility
- (17:13) Ben says the key is to capture authentic testimonials that feel genuine
- (19:11) Next up is the bite sized video content. People are consuming content on the go
- (20:39) Ben recommends AI videos for those who are a little bit camera shy
- (22:02) The next two videos in his Simple 7 focus on guiding your audience towards a purchase decision
- (23:19) What's the next video type that's focused on conversion
- (24:48) Engage is a masterclass on video marketing. It's a complete guide
Links & Resources:
- Engage: The Definitive Guide to Video Strategy for Business.
https://engagevideomarketing.com/book
- Google Notebook LM
https://notebook.google.com
Quotes from the Episode:
"Video isn't just nice to have, it's essential."
Ben Amos
If you found this episode of value I’d love for you to reach out and let me know on Instagram @engage_ben or email podcast@engagevideomarketing.com
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类似 Engage Video Marketing Podcast 的节目
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Welcome to Why That Worked – Presented by StoryBrand.ai. Have you ever wondered why some brands, trends, or products become massive successes while others fade away? That’s exactly what this podcast explores. Hosted by Donald Miller, creator of the StoryBrand Framework, and co-hosted by Kyle Reed, each episode dives into the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can use to create your own success. Discover how to craft clear and ef ...
…
continue reading
The Unshakeables podcast from Chase for Business and iHeartMedia's Ruby Studio dives into the unbelievable “What are we gonna do now?” moments that changed everything for small business owners. From mom-and-pop coffee shops to auto-detailing garages, every small business owner knows that the journey is full of the unexpected. A single make-or-break experience can change the course of your business forever. Those who stand firm in their resolve have a special name. We call them The Unshakeabl ...
…
continue reading
Positive Leadership has the power to change the world. By focusing on trust, empathy and wellbeing, leaders can energize their teams to achieve success for individuals, their organization, and society overall. But it is still something that is relatively unknown outside academic circles. Join Jean-Philippe Courtois, a member of the Microsoft executive senior leadership team, as he brings Positive Leadership to life for anyone who acts in a leadership capacity, both personally and professiona ...
…
continue reading
Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
