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Unlocking Efficiency for Digital Ad Spending using Data Science
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内容由Nicholas Kuhne提供。所有播客内容（包括剧集、图形和播客描述）均由 Nicholas Kuhne 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Join Nicholas Kuhne as he sits down with Zeke Camusio, founder of Data Speaks, to explore how AI and data-driven insights are transforming the marketing landscape. Zeke shares top strategies to maximize ROI, make data work for you, and balance creative and analytical approaches. Perfect for marketers and entrepreneurs aiming to elevate their strategy and make smarter investments.
For more information on Data Speaks, visit https://dataspeaks.ai
Chapter Timestamps
00:00:00 - Introduction with Nicholas Kuhne
00:02:00 - Zeke Camusio's background and journey
00:05:00 - The inception of Data Speaks and early challenges
00:10:00 - Multi-channel attribution challenges
00:15:00 - Impact-based attribution and ROI optimization
00:20:00 - Importance of data literacy for marketers
00:25:00 - Budget allocation and creative impact
00:30:00 - Case studies and success stories
00:35:00 - Data Speaks' platform features and functionalities
00:40:00 - Future vision for Data Speaks
Connect with me on:
#DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy
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