3 Ways Chiropractors Are Selling High Value Cash Packages Without Discounting
Manage episode 443526435 series 3493530
Join us for an insightful webinar featuring Mark Callan from Enovis as we dive into three effective strategies for chiropractors to sell high-value cash packages without discounting. Discover the importance of adding cash services, common barriers, and proven techniques to increase revenue from cash services. We also unpack a special cash-based program developed in collaboration with the Enovis and Breakthrough teams. Engage with our real-time polls and Q&A session, and learn from the experiences of other successful practices. Additionally, access bonus resources such as a team training for light force laser and a growth calculator for integrating new services in your practice.
Interested in increasing your revenue with high value cash packages?
Visit https://getbreakthrough.com/enovis
00:00 Introduction and Polling
01:11 Discussing Add-On Services
02:10 Challenges in Selling Cash Services
03:03 Importance of Cash Services
06:27 Introduction to Breakthrough and Mark Callan
07:16 Goals for Cash Programs
07:44 Laser Therapy in Chiropractic Care
13:03 Marketing and Patient Engagement
27:01 Effective Campaign Strategies
27:22 Successful Offers for Patient Engagement
28:12 Importance of Measurable Campaigns
30:00 Optimizing Event Timing
31:33 Cold Traffic Marketing Insights
34:40 The Power of Information in Marketing
36:00 Historical Context of Marketing
37:07 Implementing Best Practices for Success
39:10 Revenue Potential with Cash-Based Services
46:22 Q&A and Final Thoughts
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