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How's Your Website Really Doing?
Manage episode 426782957 series 3550268
内容由Doug Coombs, Executive Vice President, Chief Marketing Officer, SIAA, Doug Coombs, Executive Vice President, Chief Marketing Officer, and SIAA提供。所有播客内容（包括剧集、图形和播客描述）均由 Doug Coombs, Executive Vice President, Chief Marketing Officer, SIAA, Doug Coombs, Executive Vice President, Chief Marketing Officer, and SIAA 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
You know your website speaks to your credibility as a business and insurance agency, so how frequently are you reviewing it to make sure it fits well in your strategy for lead generation and client service?
Our guest for this episode, James Amezcua, Sales Director at Lift Local joins us for an engaging conversation that includes the importance of catering to Google’s search engine when it comes to online visibility and lead generation. Learn the importance of relevance, distance/similarity, and prominence when it comes to search engine optimization (SEO).
James also sheds some light on the importance of your Agency’s Google Business Profile and how it has become an important part of your agency’s online presence.
We also touch on the impact of artificial intelligence when it comes to websites and online search. This episode will help you keep up with the latest trends when it comes to your website and online identity.
Please join us.
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