186. Always Be Launching: Essential Tips for Business Growth in a Tough Economy

Life After Corporate

Are you stuck in business, wondering why your revenue isn't where it should be?

In this episode of Life After Corporate, host Deb Boulanger sheds light on a crucial mindset for every entrepreneur: Always Be Launching. Deb explores practical ways to stay relevant and keep your business growing, no matter what current market conditions look like. Whether you're a newbie entrepreneur or a seasoned business owner, this episode is packed with actionable advice. Tune in as Deb breaks down the steps to effectively launch and stay visible, ultimately helping you avoid the trap of under-launching.

Don't miss out—this episode could be the key to unlocking your business's potential.

[00:05- 6:19] Marketing Strategies for Successful Entrepreneurship

• Deliver workshops to professional networks or industry associations to launch your offer

• Stay active and visible by consistently offering something fresh to your audience

• Adapt your offerings to meet the evolving needs of your ideal clients

• Overcome the tendency to "under launch" to improve business performance and revenue

[6:20 -12:06] Embracing Entrepreneurship in a Changing Market

• Stay current by incorporating AI into your offers and discussions with clients

• Address the unpredictable economy by continuously launching new ideas

• Adapt your marketing strategies to speak directly to clients' current problems

• Consider a corporate exit strategy that allows for building your business on the side

[12:07 - 16:59] Innovative Approaches to Business Growth for Entrepreneurs

• Continuously refresh your content to keep your audience engaged and attract new prospects

• Consider launching new offers or repackaging existing ones to meet evolving client needs

• Implement a combination of nurturing new leads and offering fresh content to existing clients

• Explore the potential of subscription-based models once you've established a strong following

[17:00 - 22:21] From Corporate Exit to Thriving Entrepreneur: Key Tactics

• Reframe your offer to align with current market and client needs

• Create a simple launch plan to generate momentum and focus

• Utilize free webinars or workshops to build trust and spark interest

• Stay visible by always launching new offers or marketing pushes

Connect with Deb Boulanger

Website: www.lifeaftercorporatepodcast.com

Instagram: @‌deb_boulanger

LinkedIn: https://www.linkedin.com/groups/12656341/

LAST INTERACTIVE WORKSHOP OF THE YEAR!!!

Growth Strategies for Challenging Times

Go to https://lifeaftercorporatepodcast.com/ for all episodes

169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

153 A 3-Step Guide to Skyrocketing Your Income

137 Marketing, Management, and Metrics: The Keys to Consistent Success

Tweetable Quotes:

"Maybe it's about creating a mini version of your current program or offering a VIP day. Give your client something that feels new, even if it's built on your existing offers."...Deb Boulanger on Strategies for Success in Business

"People are looking for affordable support on their entrepreneurial journey because more and more people are making this decision to leave corporate and start a business and a life on their terms."... Deb Boulanger on Entrepreneurial Trends

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .