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内容由Legal Talk Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Legal Talk Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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Law Firm Marketing — How Much Should Your Associates Be Doing?

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Manage episode 457158160 series 1037328
内容由Legal Talk Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Legal Talk Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

You’ve got a talented legal team at your firm, but should they also be involved in your marketing schemes? Later, we recently realized that some of you want a bit more backstory on the guys, so, Gyi reveals how his mysterious past made him into the marketer he is today.

-----

Should your lawyers stick to lawyering? Sometimes, an associate is super interested, tactical, and talented at marketing, but sometimes… they’re not. So, how do you avoid potential misuse of resources and make the most of your relationship with marketing partners? Gyi and Conrad talk through how to build trust, optimize your assets, and learn to be on the same team with your marketer.

It’s a bird! It’s a plane! No, it's Gyi Tsakalakis! Who is Gyi, anyway? Every super hero has an origin story, and so does every marketer.

The News:

  • The Google algo update is finished—FINALLY. And, honestly, the results are a bit of a snoozefest.
  • Gemini 2 is out and about! And, similarly—Zzz.
  • Apple launched its ChatGPT integration with Siri. Useful? No? Yes?
  • And, Gyi and Conrad’s Google Business Profiles are back on track. What happened?

Suggested LHLM Episodes:

Playing With the Social Media Algorithm || Drafting Your Marketing Dream Team: Round 2

Dial M for Mystery Shopper

Connect:

The Bite - Lunch Hour Legal Marketing Newsletter!

Leave Us an Apple Review

Lunch Hour Legal Marketing on YouTube

Lunch Hour Legal Marketing on TikTok

Chapters (Times Approximate)

(0:00) Naughty Elf on the Shelf?

(2:57) ALL the Legal Marketing News

(10:36) Should Associates Play a Role in Your Law Firm’s Marketing Strategy?

(26:53) What makes a Gyi?

  continue reading

143集单集

Artwork
icon分享
 
Manage episode 457158160 series 1037328
内容由Legal Talk Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Legal Talk Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

You’ve got a talented legal team at your firm, but should they also be involved in your marketing schemes? Later, we recently realized that some of you want a bit more backstory on the guys, so, Gyi reveals how his mysterious past made him into the marketer he is today.

-----

Should your lawyers stick to lawyering? Sometimes, an associate is super interested, tactical, and talented at marketing, but sometimes… they’re not. So, how do you avoid potential misuse of resources and make the most of your relationship with marketing partners? Gyi and Conrad talk through how to build trust, optimize your assets, and learn to be on the same team with your marketer.

It’s a bird! It’s a plane! No, it's Gyi Tsakalakis! Who is Gyi, anyway? Every super hero has an origin story, and so does every marketer.

The News:

  • The Google algo update is finished—FINALLY. And, honestly, the results are a bit of a snoozefest.
  • Gemini 2 is out and about! And, similarly—Zzz.
  • Apple launched its ChatGPT integration with Siri. Useful? No? Yes?
  • And, Gyi and Conrad’s Google Business Profiles are back on track. What happened?

Suggested LHLM Episodes:

Playing With the Social Media Algorithm || Drafting Your Marketing Dream Team: Round 2

Dial M for Mystery Shopper

Connect:

The Bite - Lunch Hour Legal Marketing Newsletter!

Leave Us an Apple Review

Lunch Hour Legal Marketing on YouTube

Lunch Hour Legal Marketing on TikTok

Chapters (Times Approximate)

(0:00) Naughty Elf on the Shelf?

(2:57) ALL the Legal Marketing News

(10:36) Should Associates Play a Role in Your Law Firm’s Marketing Strategy?

(26:53) What makes a Gyi?

  continue reading

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