Artwork

内容由Mike Knight - MKLINK提供。所有播客内容(包括剧集、图形和播客描述)均由 Mike Knight - MKLINK 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
Player FM -播客应用
使用Player FM应用程序离线!

MSP Copywriting (Part 11)

7:17
 
分享
 

Manage episode 384071985 series 3496736
内容由Mike Knight - MKLINK提供。所有播客内容(包括剧集、图形和播客描述)均由 Mike Knight - MKLINK 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, Mike navigates the crucial "Action" stage of the AIDA model. He accentuates the necessity of multiple closes, urging for a strategic dispersal of diverse calls-to-action throughout the copy.
Mike introduces trial closes, addressing the preferences of readers inclined towards acting sooner. While encouraging diverse calls-to-action, he emphasizes the importance of avoiding an overload of choices for prospects, as research indicates this could result in a decline in sales.
The podcast underscores the importance of a streamlined website path, focusing on minimizing distractions. Additionally, Mike recommends utilizing the language of suggestion, employing questions, and indirectly gauging prospects' commitment to elevate the overall effectiveness of the sales strategy.
Uncover the essentials with this in-depth guide, arming you with the skills to craft persuasive, benefit-focused copy that deeply connects with your desired audience.

Mike Knight MBA FCIM Director, MKLINK Ltd

  continue reading

50集单集

Artwork
icon分享
 
Manage episode 384071985 series 3496736
内容由Mike Knight - MKLINK提供。所有播客内容(包括剧集、图形和播客描述)均由 Mike Knight - MKLINK 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, Mike navigates the crucial "Action" stage of the AIDA model. He accentuates the necessity of multiple closes, urging for a strategic dispersal of diverse calls-to-action throughout the copy.
Mike introduces trial closes, addressing the preferences of readers inclined towards acting sooner. While encouraging diverse calls-to-action, he emphasizes the importance of avoiding an overload of choices for prospects, as research indicates this could result in a decline in sales.
The podcast underscores the importance of a streamlined website path, focusing on minimizing distractions. Additionally, Mike recommends utilizing the language of suggestion, employing questions, and indirectly gauging prospects' commitment to elevate the overall effectiveness of the sales strategy.
Uncover the essentials with this in-depth guide, arming you with the skills to craft persuasive, benefit-focused copy that deeply connects with your desired audience.

Mike Knight MBA FCIM Director, MKLINK Ltd

  continue reading

50集单集

所有剧集

×
 
Loading …

欢迎使用Player FM

Player FM正在网上搜索高质量的播客,以便您现在享受。它是最好的播客应用程序,适用于安卓、iPhone和网络。注册以跨设备同步订阅。

 

快速参考指南