#22 - Asking The Right Questions (with Dan Siddle Of Molson Coors) MRX Lab podcast

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#22 - Asking the Right Questions (with Dan Siddle of Molson Coors)

3+ y ago 11:40

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内容由FlexMR提供。所有播客内容（包括剧集、图形和播客描述）均由 FlexMR 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

In this episode of the MRX Lab from FlexMR, we’re joined by Dan Siddle, Senior Consumer and Brand Insights Manager for Western Europe at the Molson Coors Beverage Company. Across the ten minutes, we discuss how research and insight teams can dig deeper into business questions, understand what stakeholders need to know and prioritise projects in a fast-paced environment.

Dan shares his advice for managing both proactive and reactive research, criteria for evaluating insight priorities and processes for streamlining relationships with key business units. We also touch on balancing high and low impact work, as well as how to navigate the uncertainty around major exploratory projects.

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Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)

Featuring: Dan Siddle, Senior Consumer and Brand Insights Manager for Western Europe @ Molson Coors Beverage Company

For more info on FlexMR, visit www.flexmr.net

Or connect via LinkedIn / Twitter / Facebook

… continue reading

62集单集

#Business #Marketing #FlexMR

Artwork

#22 - Asking the Right Questions (with Dan Siddle of Molson Coors)

published 3+ y ago

分享

MP3•单集首页

内容由FlexMR提供。所有播客内容（包括剧集、图形和播客描述）均由 FlexMR 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

In this episode of the MRX Lab from FlexMR, we’re joined by Dan Siddle, Senior Consumer and Brand Insights Manager for Western Europe at the Molson Coors Beverage Company. Across the ten minutes, we discuss how research and insight teams can dig deeper into business questions, understand what stakeholders need to know and prioritise projects in a fast-paced environment.

Dan shares his advice for managing both proactive and reactive research, criteria for evaluating insight priorities and processes for streamlining relationships with key business units. We also touch on balancing high and low impact work, as well as how to navigate the uncertainty around major exploratory projects.

---

Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)

Featuring: Dan Siddle, Senior Consumer and Brand Insights Manager for Western Europe @ Molson Coors Beverage Company

For more info on FlexMR, visit www.flexmr.net

Or connect via LinkedIn / Twitter / Facebook

… continue reading

62集单集

#Business #Marketing #FlexMR

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