83 - Why This Entrepreneur Paid $9.2M for a Domain with Jesse Tinsley

Nikonomics - The Economics of Small Business

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Join me, Nik (https://x.com/CoFoundersNik), as I sit down with Jesse Tinsley (https://x.com/JesseTinsley), who currently runs five companies including employer.com and recruiter.com. In this episode, Jesse talks about why premium domains like employer.com are worth millions, how to creatively finance acquisitions, and why taking the leap into entrepreneurship was his best decision. We also dive into Jesse's unconventional approach to buying companies, building a mini-holdco, and scaling businesses from scratch. It's a must-listen for anyone interested in scaling, branding, and creative deal structuring. Enjoy the episode!

Questions this Episode Answers:

• Why did Jesse Tinsley spend $9.2M on a premium domain name?
• How can creative deal structuring help you acquire businesses with little upfront cost?
• What are the advantages of owning strong domains like employer.com or recruiter.com?
• How do you create value through unconventional acquisitions and roll-ups?
• What industries does Jesse see as the biggest opportunities for the future?

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This week we covered:
00:00 Navigating Acquisitions and Company Growth
02:54 The Evolution of Entrepreneurial Ventures
06:12 Strategic Acquisitions and Market Insights
09:00 Building a Brand with Premium Domains
11:50 Creative Deal Structuring in Acquisitions
15:09 The Future of Business and Infrastructure Opportunities