93 - Don’t Miss the $16 Billion Genealogy Boom: Use AI Tools with Chris Koerner

Nikonomics - The Economics of Small Business

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Join me, Nik (https://x.com/CoFoundersNik), and my business partner Chris Koerner (https://x.com/mhp_guy), as we dive into another episode of HoldCo Bros! Chris and I have generated over $100 million across our companies, and every week we get together to brainstorm and share insights into our businesses.
In this episode we discuss the Silver Tsunami idea - capturing stories from the older generation using AI. We're talking about video interviews, AI transcription, and even creating chatbots that can help preserve family history. Then, we jump into biohacking idea. Chris shares his vision of using tools like continuous glucose monitors for accountability challenges. It’s all about health, growth, and leveraging tech to improve life.
Chris's YouTube: http://tkopod.co/p-yt

Questions this Episode Answers:

• How can you capture and preserve family stories with new technologies?
• What are the business opportunities in genealogical services and storytelling?
• How can AI tools be used to create meaningful family history products?
• What’s the value of biohacking tools like continuous glucose monitors for personal health?
• How can you turn health tracking into a profitable business opportunity?

Enjoy the conversation!
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This week we covered:
00:00 Highlights_The Silver Tsunami: A Growing Demographic Challenge
02:53 Genealogical Services: Capturing Family Histories
05:49 Innovative Products for Story Preservation
09:05 Leveraging Technology for Memory Capture
11:59 Creating Value in Assisted Living Facilities
14:58 The Business Model: Vitamins vs. Painkillers
17:47 Practical Implementation: Podcast Studios in Facilities
21:35 Innovative Storytelling in Assisted Living
24:23 New Year, New Business Opportunities
25:50 The Power of Continuous Glucose Monitoring
29:41 Accountability in Health Challenges
33:03 Monetizing Passion vs. Business Strategy
39:16 Evaluating Business Ideas: Marry, Date, or Kill?