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Did Nintendo Brain Training make me smarter?
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I’ve spent hundreds of hours playing Nintendo Brain Training. I’ve always thought it’d make me smarter. Most people agree. I asked 25 Brits, and 24 said it “helps their memory.” And yet, my guest on Nudge, Prof Dan Simons, thinks we’re all wrong. So, does Nintendo brain training work? Well, in today’s episode of Nudge, I find out.
First, I analysed the dozens of ads Nintendo had put out. I share the psychological nudges they used to persuade us and how they made their game so popular. Then, I run my own experiment. For 5 days, I play Nintendo Brain Training. I record my progress and measure if my intelligence has improved after a week. And finally, I chat with Professor Dan Simons and hear why he thinks so many people like me were lured in by Brain Training’s claims.
Subscribe to the (free) Nudge Newsletter: https://nudge.ck.page/profile
Learn more about Voxpopme: https://www.voxpopme.com/
223集单集
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on January 24, 2025 06:33 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 445085790 series 3361492
I’ve spent hundreds of hours playing Nintendo Brain Training. I’ve always thought it’d make me smarter. Most people agree. I asked 25 Brits, and 24 said it “helps their memory.” And yet, my guest on Nudge, Prof Dan Simons, thinks we’re all wrong. So, does Nintendo brain training work? Well, in today’s episode of Nudge, I find out.
First, I analysed the dozens of ads Nintendo had put out. I share the psychological nudges they used to persuade us and how they made their game so popular. Then, I run my own experiment. For 5 days, I play Nintendo Brain Training. I record my progress and measure if my intelligence has improved after a week. And finally, I chat with Professor Dan Simons and hear why he thinks so many people like me were lured in by Brain Training’s claims.
Subscribe to the (free) Nudge Newsletter: https://nudge.ck.page/profile
Learn more about Voxpopme: https://www.voxpopme.com/
223集单集
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