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内容由Phill Agnew提供。所有播客内容（包括剧集、图形和播客描述）均由 Phill Agnew 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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Is the “godfather of influence” still relevant?
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内容由Phill Agnew提供。所有播客内容（包括剧集、图形和播客描述）均由 Phill Agnew 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Robert Cialdini is known to most as the godfather of influence. But is his 40-year-old book still relevant? Today, with Bas Wouters, best-selling author and CEO of the Cialdini Influence, we debate whether Cialdini’s 1984 findings still apply.
How I persuaded 8 influencers to promote Nudge: https://tinyurl.com/y8dvy9xk
Bas’s book Online Influence: https://www.onlineinfluence.com/book-online-influence/
Cialdini’s latest edition of Influence: https://tinyurl.com/2sdz9524
BBC’s Bickman experiment: https://youtu.be/4jcleVvgchs?si=hxG2nodA_1vAZfDS
Subscribe to the (free) Nudge Newsletter: https://nudge.ck.page/profile
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Manage episode 446115926 series 3361492
内容由Phill Agnew提供。所有播客内容（包括剧集、图形和播客描述）均由 Phill Agnew 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Robert Cialdini is known to most as the godfather of influence. But is his 40-year-old book still relevant? Today, with Bas Wouters, best-selling author and CEO of the Cialdini Influence, we debate whether Cialdini’s 1984 findings still apply.
How I persuaded 8 influencers to promote Nudge: https://tinyurl.com/y8dvy9xk
Bas’s book Online Influence: https://www.onlineinfluence.com/book-online-influence/
Cialdini’s latest edition of Influence: https://tinyurl.com/2sdz9524
BBC’s Bickman experiment: https://youtu.be/4jcleVvgchs?si=hxG2nodA_1vAZfDS
Subscribe to the (free) Nudge Newsletter: https://nudge.ck.page/profile
223集单集
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
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Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
