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内容由Dean Denny提供。所有播客内容(包括剧集、图形和播客描述)均由 Dean Denny 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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Don't Run Paid Ads Until Your Campaign Passes This 6-Step Flight Check!

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Manage episode 361793138 series 3195034
内容由Dean Denny提供。所有播客内容(包括剧集、图形和播客描述)均由 Dean Denny 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Join Dean on this podcast episode as he shares his experience of almost making a massive mistake in his advertising campaign and provides a six-step flight check for anyone who wishes to run paid advertising, lead generation campaign, or demand generation campaign. The flight check ensures that everything needed for a successful campaign is in place, including working links, tracking, capturing leads, and having an email autoresponder. The podcast episode is geared towards helping listeners avoid making the same mistakes the host made.

In this episode, you will learn:

  1. Admitting to mistakes is important for growth and learning.
  2. Overcomplicating things can be counterproductive.
  3. It is important to take inventory of what resources are available before making decisions.
  4. Google ads may be a simpler option than Facebook ads.
  5. Before launching any advertising campaign, it is important to do a thorough flight check to ensure everything is in order.
  6. The bottom point of the marketing funnel needs to be identified and checked first.

Timestamps:

[00:00:14] - Near-disastrous mistake avoided.

[00:02:55] - Targeted online remarketing campaign.

[00:04:53] - Targeted keyword advertising for customers.

[00:05:49] - "Six-step flight check for campaigns"

[00:06:41] - Track customer conversions for success.

[00:08:33] - "Evaluate calendar links, automate emails."

[00:09:33] - "Build rapport, offer resources, close sale."

[00:10:24] - "Renovating post-lead thank you page."

[00:16:15] - Track leads with HubSpot CRM.

[00:16:52] - Rapid Iterative Testing & Learning

[00:17:25] - "Pre-launch campaign analysis and review."

[00:20:18] - Quick ten-minute laser call to succeed.

CONNECT WITH US:

Connect with Dean Denny, host of Open Source Growth and Director at Owendenny Digital

Owendenny Digital, Australia's #1 SaaS Marketing Agency

WORK WITH OWENDENNY:

Two options:

1 - If you *already* know you need an expert to help you build predictable and scalable customer acquisition solutions to scale your MRR.

To get started, book a Free Growth Diagnostic using the link below and let us show you how we can help.

⁠⁠⁠⁠Get Your Free Growth Diagnostic⁠⁠⁠⁠

2 - If you *do not yet know* if you would benefit from our services, book a FREE 10-min chat with Dean directly and let's talk about your business.

⁠⁠Have a friendly 10-minute chat with Dean⁠⁠

We look forward to hearing from you! ⁠⁠⁠

  continue reading

39集单集

Artwork
icon分享
 
Manage episode 361793138 series 3195034
内容由Dean Denny提供。所有播客内容(包括剧集、图形和播客描述)均由 Dean Denny 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Join Dean on this podcast episode as he shares his experience of almost making a massive mistake in his advertising campaign and provides a six-step flight check for anyone who wishes to run paid advertising, lead generation campaign, or demand generation campaign. The flight check ensures that everything needed for a successful campaign is in place, including working links, tracking, capturing leads, and having an email autoresponder. The podcast episode is geared towards helping listeners avoid making the same mistakes the host made.

In this episode, you will learn:

  1. Admitting to mistakes is important for growth and learning.
  2. Overcomplicating things can be counterproductive.
  3. It is important to take inventory of what resources are available before making decisions.
  4. Google ads may be a simpler option than Facebook ads.
  5. Before launching any advertising campaign, it is important to do a thorough flight check to ensure everything is in order.
  6. The bottom point of the marketing funnel needs to be identified and checked first.

Timestamps:

[00:00:14] - Near-disastrous mistake avoided.

[00:02:55] - Targeted online remarketing campaign.

[00:04:53] - Targeted keyword advertising for customers.

[00:05:49] - "Six-step flight check for campaigns"

[00:06:41] - Track customer conversions for success.

[00:08:33] - "Evaluate calendar links, automate emails."

[00:09:33] - "Build rapport, offer resources, close sale."

[00:10:24] - "Renovating post-lead thank you page."

[00:16:15] - Track leads with HubSpot CRM.

[00:16:52] - Rapid Iterative Testing & Learning

[00:17:25] - "Pre-launch campaign analysis and review."

[00:20:18] - Quick ten-minute laser call to succeed.

CONNECT WITH US:

Connect with Dean Denny, host of Open Source Growth and Director at Owendenny Digital

Owendenny Digital, Australia's #1 SaaS Marketing Agency

WORK WITH OWENDENNY:

Two options:

1 - If you *already* know you need an expert to help you build predictable and scalable customer acquisition solutions to scale your MRR.

To get started, book a Free Growth Diagnostic using the link below and let us show you how we can help.

⁠⁠⁠⁠Get Your Free Growth Diagnostic⁠⁠⁠⁠

2 - If you *do not yet know* if you would benefit from our services, book a FREE 10-min chat with Dean directly and let's talk about your business.

⁠⁠Have a friendly 10-minute chat with Dean⁠⁠

We look forward to hearing from you! ⁠⁠⁠

  continue reading

39集单集

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