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Minisode - 2023 Global Comms Report Recap by Cision and PRWeek

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Manage episode 363650133 series 2797941
内容由Lexie Smith提供。所有播客内容(包括剧集、图形和播客描述)均由 Lexie Smith 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this minisode, host Lexie Smith walks listeners (and viewers) through the 2023 Global Comms Report: A Seminal Moment produced by PRWeek and Cision. She breaks down various segments of the report and helps listeners digest some of the results and statistics so they can best apply the information to their PR strategies going forward.

Here’s what you’ll learn:

  • Highlights from the 2023 Global Comms Report: A Seminal Moment produced by PRWeek and Cision
  • Who has the power to persuade in the media industry globally and within the United States
  • Top platform preferences of communications professionals and PR pros
  • Mainstream journalists were rated the top in the US for “Most Influence”
  • The least influential groups globally and in the US
  • Content considerations statistics on what audiences want to see in 2023
  • Resources Lexie is looking at for PR day to day
  • And More!

Find the full Muck Rack report here: https://www.cision.com/resources/white-papers/2023-global-comms-report/

Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/

Instagram: @theprbar_inc

  continue reading

138集单集

Artwork
icon分享
 
Manage episode 363650133 series 2797941
内容由Lexie Smith提供。所有播客内容(包括剧集、图形和播客描述)均由 Lexie Smith 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this minisode, host Lexie Smith walks listeners (and viewers) through the 2023 Global Comms Report: A Seminal Moment produced by PRWeek and Cision. She breaks down various segments of the report and helps listeners digest some of the results and statistics so they can best apply the information to their PR strategies going forward.

Here’s what you’ll learn:

  • Highlights from the 2023 Global Comms Report: A Seminal Moment produced by PRWeek and Cision
  • Who has the power to persuade in the media industry globally and within the United States
  • Top platform preferences of communications professionals and PR pros
  • Mainstream journalists were rated the top in the US for “Most Influence”
  • The least influential groups globally and in the US
  • Content considerations statistics on what audiences want to see in 2023
  • Resources Lexie is looking at for PR day to day
  • And More!

Find the full Muck Rack report here: https://www.cision.com/resources/white-papers/2023-global-comms-report/

Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/

Instagram: @theprbar_inc

  continue reading

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