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内容由Lexie Smith提供。所有播客内容(包括剧集、图形和播客描述)均由 Lexie Smith 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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Minisode: Mastering the Art of Crafting Timely Media Pitches

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Manage episode 401081598 series 2797941
内容由Lexie Smith提供。所有播客内容(包括剧集、图形和播客描述)均由 Lexie Smith 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

This week, Lexie Smith takes listeners through her process of mastering the art of crafting timely media pitches. This finely tuned methodology is built on Lexie’s foundation of 13+ years in the PR industry, leading to the founding of THEPRBAR inc. and her PR and Communications agency. Lexie walks the listener through ten elements that can make a story newsworthy and breaks down one area in particular: timeliness. She covers scenarios where businesses may have missed the timely window of opportunity and explain how to leverage the current news cycle to achieve the goal of a newsworthy story.

Here’s What You’ll Learn:

  • What the Pre-Pitch Op Method is from THEPRBAR inc.
  • How timely pitches make a story newsworthy
  • Tips on understanding editorial calendars as a way of understanding lead times
  • Tips on writing questions to ask when crafting a pitch
  • 3 different factors to consider when deciding if a given pitch is timely
  • And more!

Listener Links:

  continue reading

138集单集

Artwork
icon分享
 
Manage episode 401081598 series 2797941
内容由Lexie Smith提供。所有播客内容(包括剧集、图形和播客描述)均由 Lexie Smith 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

This week, Lexie Smith takes listeners through her process of mastering the art of crafting timely media pitches. This finely tuned methodology is built on Lexie’s foundation of 13+ years in the PR industry, leading to the founding of THEPRBAR inc. and her PR and Communications agency. Lexie walks the listener through ten elements that can make a story newsworthy and breaks down one area in particular: timeliness. She covers scenarios where businesses may have missed the timely window of opportunity and explain how to leverage the current news cycle to achieve the goal of a newsworthy story.

Here’s What You’ll Learn:

  • What the Pre-Pitch Op Method is from THEPRBAR inc.
  • How timely pitches make a story newsworthy
  • Tips on understanding editorial calendars as a way of understanding lead times
  • Tips on writing questions to ask when crafting a pitch
  • 3 different factors to consider when deciding if a given pitch is timely
  • And more!

Listener Links:

  continue reading

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