Offering Free Services to Clients to Begin Your Journey as a Podcast Editor and a Listener Voice Message from Roger

Podcast Editing and Support - True Media Solutions

https://www.nextleveluniverse.com/podcast-growth-university/

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

大约1年之前 28:33

MP3•单集首页

Episode 55 - Offering Free Services to Clients to Begin Your Journey as a Podcast Editor and a Listener Voice Message from Roger

In this episode, we look into why offering free services to a select few clients can be a powerful strategy for new podcast editors and support businesses. We explore how this approach can help you build a strong foundation of referrals, testimonials, and real-world experience.

Key Points Discussed:

The importance of building credibility in the podcasting industry
How pro bono work can lead to paid opportunities
Strategies for selecting the right clients for free services
Setting clear expectations and boundaries with free clients
Leveraging your free work to attract paying clients

Tips for Success:

Choose clients with potential for growth and networking opportunities
Limit the number of free clients to avoid overextending yourself
Deliver high-quality work to ensure positive testimonials
Use your free work to build a diverse portfolio
Create a clear transition plan from free to paid services

Kevin's episode: #134 - Let’s Talk About Pricing

https://pod.link/1632461244/episode/cdadbbfa4bf0934e60ffc273c2ecc979

___

https://podcasteditingandsupport.com/

Our new home for this podcast - Captivate.fm

We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you

https://www.captivate.fm/signup?ref=zwmxowy

61集单集

#Tech #Dave Campbell #Business #Podcasting Education #Marketing

Podcast Editing and Support - True Media Solutions

Offering Free Services to Clients to Begin Your Journey as a Podcast Editor and a Listener Voice Message from Roger

Podcast Editing and Support - True Media Solutions

published 大约1年之前

MP3•单集首页

Episode 55 - Offering Free Services to Clients to Begin Your Journey as a Podcast Editor and a Listener Voice Message from Roger

Key Points Discussed:

The importance of building credibility in the podcasting industry
How pro bono work can lead to paid opportunities
Strategies for selecting the right clients for free services
Setting clear expectations and boundaries with free clients
Leveraging your free work to attract paying clients

Tips for Success:

Choose clients with potential for growth and networking opportunities
Limit the number of free clients to avoid overextending yourself
Deliver high-quality work to ensure positive testimonials
Use your free work to build a diverse portfolio
Create a clear transition plan from free to paid services

https://www.nextleveluniverse.com/podcast-growth-university/

Kevin's episode: #134 - Let’s Talk About Pricing

https://pod.link/1632461244/episode/cdadbbfa4bf0934e60ffc273c2ecc979

___

https://podcasteditingandsupport.com/

Our new home for this podcast - Captivate.fm

We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you

https://www.captivate.fm/signup?ref=zwmxowy

61集单集

#Tech #Dave Campbell #Business #Podcasting Education #Marketing

所有剧集

Podcast Editing and Support - True Media Solutions

1
How Podcast Editors Get Paid - Key Considerations When Setting Rates 20:25

14天之前20:25

20:25

Episode 59 - How Podcast Editors Get Paid - Key Considerations When Setting Rates Proper pricing ensures sustainability for podcast editors while providing clarity and value to clients. Whether charging per episode, hourly, or via monthly retainers, aligning pricing models with client needs and editor capabilities is key to building a successful business. Monthly Retainers Overview: Clients pay a recurring monthly fee for ongoing editing services. Benefits: Predictable revenue and workload for editors. Stronger client relationships due to consistent collaboration. Higher customer retention and increased opportunities for upselling services How to Invoice Clients Payment Timing Options Upfront payment: Ensures commitment and avoids chasing payments later Post-production invoicing: Preferred by some editors who value being paid for completed work Key Considerations When Setting Rates Calculate expenses: Factor in software subscriptions, equipment costs, and personal/business expenses Research market rates: Understand pricing trends based on experience level (e.g., $50–$200/hour for experienced editors) Define value: Highlight expertise, certifications, and portfolio samples to justify premium rates Call to Action: Are you a podcast editor or thinking about hiring one? Share your experiences with different pricing models or ask questions about setting rates! Let’s continue the conversation about making podcast editing work for everyone involved! Resources for more detail: https://saspod.com/blog/post/podcast-editor-costs-and-rates-freelancers ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Consider This When Deciding Who to Hire and Where They Live When Looking For Podcast Editing and Support Services 19:13

21天之前19:13

19:13

Episode 58 - Consider This When Deciding Who to Hire and Where They Live When Looking For Podcast Editing and Support Services Episode Summary In this episode, we explore the growing trend of favoring local podcast editing and support services over global outsourcing. With many countries refocusing on building business within their own borders, we delve into the benefits of hiring locally and how this approach aligns with community-building and economic growth. Whether you're a podcaster looking for editing support or a business owner considering outsourcing options, this episode provides valuable insights into why local might be the better choice. Key Discussion Points Personalized Service and Better Communication Local editors offer face-to-face collaboration opportunities, ensuring clear communication and alignment with your creative vision 1 . Faster response times due to proximity reduce delays compared to global outsourcing Understanding Local Culture and Trends Local professionals are attuned to cultural nuances, helping tailor content to resonate with your audience This is especially beneficial for region-specific podcasts or businesses targeting local markets Supporting Local Economies Hiring locally contributes to community growth by creating jobs and fostering economic activity It sends a positive message about supporting local businesses, enhancing your brand reputation Networking Opportunities Collaborating with local professionals opens doors to connections within the local podcasting community, including potential guests and promotional partnerships 1 . Consistent Quality and Reliability Building long-term relationships with local editors ensures dependable service and consistent quality tailored to your needs Challenges of Global Outsourcing While global outsourcing offers cost savings and access to diverse talent, it often comes with challenges like time zone differences, cultural barriers, and reduced control over operations For podcasters focused on close collaboration and cultural alignment, these drawbacks can outweigh the benefits. Why This Matters Now As countries prioritize local business development post-economic shifts, hiring locally aligns with broader societal goals of strengthening communities. For podcasters, this approach not only enhances content quality but also supports the creative ecosystem in their region. Call to Action Are you considering hiring podcast editing or support services? Tune in to learn how going local can benefit your podcast while contributing to your community. Share your thoughts with us on social media or leave a review! ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Pricing Your Services as a Podcast Editor and Support - focus on customers who have the means and willingness to invest in high-quality content 21:44

28天之前21:44

21:44

Episode 57 - Pricing Your Services as a Podcast Editor and Support - focus on customers who have the means and willingness to invest in high-quality content In this episode, we discuss strategies for pricing podcast editing and support services, focusing on attracting customers who value high-quality content and are willing to invest in it. With insights into industry standards, pricing models, and factors affecting rates, this episode is a must-listen for podcast editors aiming to position themselves for premium clientele. Choosing the Right Pricing Model Hourly Rates: Suitable for variable projects; transparency ensures trust with clients. Per-Episode Rates: Ideal for consistent workflows; simplifies budgeting for clients Package Deals: Encourages recurring business and provides predictable income Industry Pricing Standards Freelance editors charge $50–$200 per hour for experienced professionals Per-episode rates range from $80–$349 depending on the level of service provided Advanced editing or production companies may charge $750+ per episode for comprehensive services Source material for more information https://callforcontent.com/how-much-to-charge-for-podcast-editing/ https://bulletin.bigpodcast.com/how-podcast-editors-get-paid ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Roger Heathers - Sustain Podcast Editing, The Musical Approach to Podcast Editing, Tips for Editors to Support Podcasters 41:58

5 weeks之前41:58

41:58

Episode 56 - Roger Heathers - Sustain Podcast Editing, The Musical Approach to Podcast Editing, Tips for Editors to Support Podcasters Roger joins as our very first guest on the Podcast Editing and Support Show - Roger has moved from listener to guest! So glad to have him here! We blend our love for music and our love for podcast editing into a conversation geared towards you and your podcast journey! A study by Pacific Content (2019) found that about 50% of podcasts stop after just three episodes. Outsourcing your editing can make it way easier to keep your podcast going. If you're not familiar with the process, don't worry—it’s simple! Once your episode is recorded, just send your Riverside, Google Drive, or WeTransfer link to Sustain, and you'll receive a polished, mastered WAV file ready for upload to your hosting platform. We’re happy to guide beginners through hosting and file transfer, too. Portfolio Hi, I'm Roger, a freelance podcast editor based in Devon, UK. Since 2019, I’ve had the privilege of editing over 100 podcasts and more than 1,000 episodes. I’ve also worked with leading companies in the podcasting community, including The Podcast Collective, The Podcast Doctors, and Claricast. Roger's editing business for podcasters https://sustainpodcastediting.com/ ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Offering Free Services to Clients to Begin Your Journey as a Podcast Editor and a Listener Voice Message from Roger 28:33

6 weeks之前28:33

28:33

Episode 55 - Offering Free Services to Clients to Begin Your Journey as a Podcast Editor and a Listener Voice Message from Roger In this episode, we look into why offering free services to a select few clients can be a powerful strategy for new podcast editors and support businesses. We explore how this approach can help you build a strong foundation of referrals, testimonials, and real-world experience. Key Points Discussed: The importance of building credibility in the podcasting industry How pro bono work can lead to paid opportunities Strategies for selecting the right clients for free services Setting clear expectations and boundaries with free clients Leveraging your free work to attract paying clients Tips for Success: Choose clients with potential for growth and networking opportunities Limit the number of free clients to avoid overextending yourself Deliver high-quality work to ensure positive testimonials Use your free work to build a diverse portfolio Create a clear transition plan from free to paid services https://www.nextleveluniverse.com/podcast-growth-university/ Kevin's episode: #134 - Let’s Talk About Pricing https://pod.link/1632461244/episode/cdadbbfa4bf0934e60ffc273c2ecc979 ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
The Benefits of Hiring a Show Host for Client-Focused Podcasts 20:44

7 weeks之前20:44

20:44

Episode 54 - Benefits of Hiring a Host for Client-Focused Podcasts Hiring a podcast host for a client-focused podcast is indeed a viable service offering for a podcast editing and support business. This service can provide numerous benefits for clients looking to leverage podcasting as a marketing tool. Here are some key advantages: Benefits of Hiring a Podcast Host Expertise and Professionalism A professional host brings experience and skills to the podcast, ensuring high-quality content delivery. They can guide conversations effectively, ask insightful questions, and maintain audience engagement Time-Saving for Clients By outsourcing the hosting role, clients can focus on their core business activities while still reaping the benefits of podcasting. This allows them to leverage the marketing potential of podcasts without investing significant time in production Enhanced Brand Recognition A skilled host can help build brand recognition by consistently representing the client's values and message. This contributes to creating a strong brand identity through the podcast medium Improved Content Quality Professional hosts are adept at creating engaging content, which can lead to higher listener retention and growth. They can help attract new clients and build a loyal audience Networking Opportunities Experienced hosts often have connections in the industry, potentially leading to high-profile guests and expanded networking opportunities for the client Viability as a Service Offering Offering podcast hosting services can be a valuable addition to a podcast editing and support business for several reasons: Comprehensive Solution: It provides a more complete package to clients, covering all aspects of podcast production 2 5 . Increased Revenue Streams: Adding hosting services can diversify income and potentially increase overall revenue for the business. Client Retention: Offering a full-service solution, including hosting, can improve client satisfaction and retention rates. Market Demand: As podcasting continues to grow as a marketing tool, there's an increasing demand for professional podcast services, including hosting 6 . Synergy with Existing Services: Hosting services complement existing editing and support offerings, creating a more integrated and efficient production process By incorporating podcast hosting into your service offerings, you can provide added value to clients while expanding your business model in the growing podcast industry. Source material: https://ca.indeed.com/career-advice/career-development/podcasting-for-business ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Implementing project-based pricing for podcast services - Podcast Pricing Mastery, Turn Your Audio Skills into a Profitable Business 18:37

8 weeks之前18:37

18:37

Episode 53 - Implementing project-based pricing for podcast services - Podcast Pricing Mastery, Turn Your Audio Skills into a Profitable Business Additional considerations for podcast editing and support businesses: Implement Value-Based Pricing Focus on client outcomes: Emphasize the impact of professional editing on listener engagement and podcast growth. Highlight expertise: Showcase your knowledge of podcast trends, audio quality standards, and industry best practices. Quantify results: Provide case studies or testimonials demonstrating improved download numbers or audience retention rates. Offer consultation services: Include strategy sessions to help clients improve their overall podcast quality and reach. Offer Tiered Packages Basic package: Include essential editing services like noise reduction, leveling, and basic mixing, starting at around $50-$75 per episode Standard package: Add services like content editing, music integration, and show notes, priced between $75-$150 per episode Premium package: Offer comprehensive services including advanced audio processing, transcript creation, and marketing support, ranging from $150-$350 per episode 3 Custom enterprise solutions: Tailor high-end packages for businesses and organizations, potentially priced at $449+ per episode Use Project Cost Management Systems Track time spent on each task: Use tools to monitor editing, mixing, and administrative time. Monitor software and equipment costs: Account for depreciation and upgrades of audio editing tools. Analyze profitability per client: Identify which projects and clients are most profitable. Set benchmarks: Establish efficiency goals to improve profitability over time. Regular Pricing Review Stay informed on market rates: Research competitor pricing annually, with current rates ranging from $30-$200 per hour for experienced editors Adjust for inflation: Increase rates to account for rising costs of living and business expenses. Reassess value proposition: Regularly update your skills and services to justify higher rates. Client feedback: Use client surveys to gauge satisfaction and willingness to pay for additional services. By implementing these strategies, podcast editing businesses can create a pricing structure that reflects the true value of their services. This approach not only leads to more profitable relationships but also allows for the delivery of high-quality, impactful podcast productions that benefit both the editor and the client in the long term. ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Implementing project-based pricing for podcast services - The Deliverables Difference, Transforming Your Podcast Business 26:48

9 weeks之前26:48

26:48

Episode 52 - Implementing project-based pricing for podcast services - The Deliverables Difference, Transforming Your Podcast Business For podcast editing and support businesses, setting clear deliverables is essential to ensure client satisfaction, manage expectations, and streamline workflows. Here's a detailed breakdown of how to approach each aspect: Clearly Define What the Client Will Receive Edited Episodes: Specify the level of editing included—basic edits (removing filler words and long pauses), advanced edits (adding music, sound effects, or mastering), or full production (narrative structuring and storytelling enhancements). For example, clarify whether you will clean up audio quality, balance levels, and remove background noise. Show Notes: Outline the scope of show notes creation. Will you provide a brief summary, timestamps, key takeaways, or links to resources mentioned in the episode? Promotional Materials: Define whether deliverables include audiograms, social media graphics, or teaser clips for platforms like Instagram or TikTok. File Formats: State the formats you’ll deliver (e.g., MP3 for distribution, WAV for archival purposes) and whether you’ll provide transcripts for accessibility. Specify the Quality Standards for Each Deliverable Audio Quality: Set benchmarks for audio quality such as loudness normalization standards (e.g., -16 LUFS for podcasts) to ensure consistency across episodes 1 7 . Editing Standards: Detail what constitutes a "clean edit," such as removing all filler words versus leaving some in to maintain conversational flow. Turnaround Time: Define how quickly clients can expect deliverables after receiving raw files. For instance, a standard timeline might be 3–5 business days for a 60-minute episode. Consistency: Ensure that all episodes adhere to the same branding elements, such as intro/outro sequences and background music. Outline the Revision Process and Limitations Revision Policy: Clearly state how many rounds of revisions are included in your pricing. For example, offer one round of minor edits (e.g., cutting additional content or adjusting volume levels) without extra charge. Timeframe for Revisions: Establish deadlines for clients to request revisions (e.g., within 7 days of delivery). Scope of Revisions: Specify what revisions entail—minor adjustments versus significant re-edits—and communicate additional costs for extensive changes. Client Feedback Process: Use tools like Descript or time-stamped notes to make it easier for clients to request specific edits 7 . Include a Timeline for Delivery of Each Project Component Milestones:Raw audio submission deadline from the client. Delivery date for the first cut of the edited episode. Deadlines for receiving client feedback and finalizing edits. Batch Production: If working on multiple episodes at once, outline staggered delivery dates to keep production on track. Communication Schedule: Set regular check-ins with clients to update them on progress or address any concerns. Additional Tips for Setting Clear Deliverables Use Written Agreements: Document all deliverables in a contract or service agreement to avoid misunderstandings. Provide Examples: Share samples of your work to illustrate what clients can expect in terms of editing quality and style. Automate Workflow Where Possible: Use tools like templates in Garageband or Descript to maintain consistency and speed up production 7 . Educate Clients on Deliverables: Offer onboarding materials explaining your process so clients understand what goes into producing their podcast. By clearly defining deliverables tailored to podcast editing and support services, you not only set realistic expectations but also build trust with your clients. This clarity ensures smoother collaboration, reduces revisions, and enhances overall client satisfaction. ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Implementing project-based pricing for podcast services - Pricing Secrets, How Successful Podcast Editors Really Make Money 22:00

10 weeks之前22:00

22:00

Episode 51 - Implementing project-based pricing for podcast services - Pricing Secrets, How Successful Podcast Editors Really Make Money Calculate Overhead Allocation Rate Sum up all overhead costs for a specific period (e.g., monthly) Determine the total labor hours for the same period Divide total overhead by total labor hours to get the overhead allocation rate For example, if your monthly overhead is $10,000 and your team works 1,120 hours: $10,000 / 1,120 hours = $8.90 per hour overhead rate Include Specific Podcast-Related Costs Software subscriptions: Audio editing software like Adobe Audition or Logic Pro, typically ranging from $20 to $50 per month Equipment depreciation: Factor in the cost of microphones ($100-$800), audio interfaces ($50-$300), and computers ($0-$1,200) over their useful life Studio space: If renting, costs can range from $500 to $3,000 monthly depending on location and size Consider Indirect Costs Marketing: Budget $300 to $3,000 monthly for social media advertising and promotion 1 . Administrative tasks: Include costs for project management tools and client communication platforms. Professional development: Allocate funds for courses, workshops, or conferences to stay updated with industry trends. Applying Overhead to Project Pricing Determine the estimated hours for a podcast editing project. Multiply the hours by your overhead allocation rate. Add this amount to your direct costs and desired profit margin. For instance, if a podcast episode takes 10 hours to edit: 10 hours x $8.90/hour = $89 in overhead costs to factor into your pricing.Remember, for podcast editing businesses, overhead percentages can vary. A typical range might be 15-25% of your total costs Regularly review and adjust your overhead calculations to ensure accurate pricing and maintain profitability in the dynamic podcast industry. ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Implementing project-based pricing for podcast services - Pricing Strategies That Transform Podcast Businesses 24:31

11 weeks之前24:31

24:31

Episode 50 - Implementing project-based pricing for podcast services - Pricing Strategies That Transform Podcast Businesses Estimating time investment for podcast editing and support businesses requires a detailed approach. Here's an expanded breakdown:Break down the project into specific tasks and estimate the time required for each: Script writing: Budget around 40 hours for research and writing per episode Audio recording: Allocate approximately 15 hours for recording voice talent Audio editing: Plan for about 20 hours per episode to edit individual tracks, add music, and combine elements Deep editing: Allow 1-4 hours depending on the podcast length Normal editing: Estimate 0.5-1 hour for basic edits Intro/outro creation: Set aside 1-3 hours Use historical data from similar projects to inform your estimates: Track time spent on previous projects using timers or software tools 1 . Apply formulas to convert time measurements. For example, if it takes 10 minutes to edit one minute of audio, multiply that by the episode length Consider that industry standard for well-made podcasts is about 3 hours of editing per hour of content, plus an hour for converting and saving Include time for client communication, revisions, and project management: Add 5-10 hours plus 1-3 hours per episode for overall project management Factor in time for client meetings, feedback sessions, and implementing revisions. Include time for file management, backups, and quality control checks. Remember that this time estimate is a baseline, not the final price determinant: Consider the complexity of the project, such as the number of episodes and additional services needed Factor in the quality of source audio - poor quality may require more editing time Adjust estimates based on the desired level of polish and detail For a typical podcast episode, the total time investment can range from 80 hours (two weeks) for writing, recording, and editing 4 to 10-14 hours per finished hour of audio for more complex productions However, these estimates can vary significantly based on the specific requirements of each project and the efficiency of your workflow. ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Implementing project-based pricing for podcast services - Your Expertise as a Competitive Advantage 23:28

12 weeks之前23:28

23:28

Episode 49 - Implementing project-based pricing for podcast services - Your Expertise as a Competitive Advantage When considering your expertise as a podcast editor and support person, it's crucial to thoroughly evaluate and articulate your unique value proposition. Here's an expanded look at how to assess and leverage your expertise: Evaluate your unique skills and experience in podcast production:Audio editing proficiency: Assess your skills in software like Adobe Audition, Audacity, or Pro Tools Narrative structuring: Consider your ability to arrange content for optimal flow and engagement Sound design: Evaluate your expertise in incorporating music, sound effects, and transitions Technical troubleshooting: Assess your capability to resolve audio issues like background noise or inconsistent levels Factor in your track record of successful podcasts and industry reputation: Portfolio diversity: Highlight experience across various podcast genres and formats Client testimonials: Compile feedback from previous clients to demonstrate your impact Industry recognition: Note any awards, features, or speaking engagements related to podcast editing. Quantifiable results: Track metrics like increased listenership or improved ratings for podcasts you've edited Consider any specialized knowledge or techniques you bring to the project: Niche expertise: Highlight any specialized knowledge in particular industries or topics 5 . Innovative editing techniques: Showcase unique approaches you've developed for enhancing podcast quality. Workflow optimization: Emphasize any proprietary systems you've created for efficient editing Additional services: Consider skills in areas like show notes creation, transcription, or content repurposing Assess the value you can provide in terms of improving the client's podcast quality and reach: Quality enhancement: Demonstrate how your editing can elevate the overall listening experience Audience growth strategies: Offer insights on improving podcast discoverability and engagement Brand consistency: Highlight your ability to maintain a consistent sound and style across episodes Time-saving: Emphasize how your expertise allows podcast creators to focus on content creation ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Don't Build Your Podcast Service Business Solely on the Power of SEO and Google - You Might Be Behind the Curve 19:09

13 weeks之前19:09

19:09

Episode 48 - Don't Build Your Podcast Service Business Solely on the Power of SEO and Google - You Might Be Behind the Curve I found this great clip from Gary Vaynerchuk speaking to a crowd of creators and business owners around the new world of A.I. Search in comparison to traditional Google keyword search that is still being taught and propped up as the gold standard on how to be found online - but what if Google has become as accurate and popular as the telephone yellow pages? If we want to grow our business as podcast editors and support people we need to embrace the new way that people approach search - a wall of keywords stuffed into a heading, title or above the fold on a website means very little in the world of A.I. Search I for one have found myself in this exact spot - I use https://www.perplexity.ai/ over Google now - it has basically replaced Google as my go to source for search - why? Well, like most things today, Google and social media for the most part is a pay to play space - you need to kiss the ring and pony up the money to be found these days - but with A.I. Search, we are in an entirely different space. I did an episode of my How To Podcast Series where I talk in more depth about the battle of SEO and GEO - you can hear that epiosde by clicking here! https://youtu.be/UITIYnAAEyo AI search is changing how we look for information online. Instead of typing keywords into Google, we'll be able to ask questions in normal language and get more detailed answers. This is going to shake things up for websites and businesses trying to be found online. Here's what's likely to happen: Fewer people will use traditional search engines for simple questions. Websites might get less traffic from search engines. High-quality, helpful content will become even more important. Search results will be more personalized for each user. If you're a content creator or business owner, here's what you can do: Create really good, in-depth content that answers people's questions. Write in a way that sounds natural, like you're answering someone's question. Make your information clear and easy to understand. Show that you're an expert in your field. Organize your content in a way that fits how AI might present information. Keep learning about new AI technologies and be ready to change your approach. By doing these things, you'll have a better chance of your content being seen and used by AI search engines, helping you stay visible online as technology changes. ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

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Implementing project-based pricing for podcast services - Assessing The Project Scope 17:25

14 weeks之前17:25

17:25

Episode 47 - Implementing project-based pricing for podcast services - Assessing The Project Scope Implementing project-based pricing for podcast services requires a strategic approach. Here's an expanded guide on how to effectively implement this pricing model: When it comes to podcast editing and support businesses, conducting thorough client interviews and defining project scope are crucial steps. Here's an expanded look at these aspects Conduct Thorough Client Interviews Understand the podcast's genre and target audience Discuss the client's vision for their podcast's sound and style Inquire about specific editing needs (e.g., removing filler words, adding music) Ask about the desired episode length and release frequency Explore any additional services needed (e.g., show notes, transcription, artwork) Define Project Boundaries Specify the number of episodes to be edited per month Clarify the turnaround time for each edited episode Outline the level of editing required (basic cleanup vs. heavy editing) Determine if the client needs help with recording setup or technique Decide on the file formats for raw audio and final deliverables Create a Detailed Scope Statement Problem: Identify the client's main challenges (e.g., lack of time, technical skills) Objectives: Define measurable goals (e.g., improve audio quality, reduce editing time) Deliverables: List specific items (e.g., edited audio files, show notes, promotional clips) Timeline: Establish a production schedule aligned with the podcast's release dates Quality standards: Set benchmarks for audio quality and consistency Consider Project Complexity Number of episodes: Factor in regular episodes and any special series or seasons Editing requirements: Assess the need for noise reduction, EQ, compression, etc. Multi-track editing: Determine if separate tracks for hosts, guests, or music are involved Additional services: Consider complexity added by transcription, show notes, or social media assets Client feedback rounds: Plan for potential revisions and approval processes By thoroughly addressing these aspects, podcast editing businesses can create clear project scopes that set expectations and lead to successful collaborations with clients ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Podcast Planner Mini-Series Part 5 - Post-Recording Mastery - A Comprehensive Guide for Podcast Editors and Virtual Assistants 36:25

15 weeks之前36:25

36:25

Episode 46 - Podcast Planner Mini-Series Part 5 - Post-Recording Mastery - A Comprehensive Guide for Podcast Editors and Virtual Assistants As a podcast editor or virtual assistant, your role in the post-recording phase is crucial for delivering a polished, professional product. This guide will help you refine your skills and provide exceptional service to your podcast host clients. 1. Editing the Main Content Best Practices: Develop a Consistent Workflow: Create a step-by-step process for each edit. Use Markers: During initial listen-through, mark areas needing attention. Maintain Natural Flow: Edit out mistakes and long pauses while preserving the conversation's natural rhythm. Create Templates: Develop project templates in your editing software for efficiency. Advanced Techniques: Vocal Enhancement: Use EQ and compression to improve voice quality. Noise Reduction: Apply noise reduction plugins to remove background noise. Pacing Adjustment: Use time-stretching to subtly adjust pacing without altering pitch. Guiding Your Client: Provide feedback on recording quality and suggest improvements. Discuss their preferences for editing style (e.g., minimal vs. heavy editing). Educate them on the impact of good recording practices on the editing process. 2. Adding Intro, Outro, and Background Music Best Practices: Consistent Branding: Ensure intro and outro align with the podcast's brand. Music Library: Maintain a library of royalty-free music for various moods and segments. Volume Balancing: Carefully balance music volume against speech. Advanced Techniques: Dynamic Ducking: Implement automatic volume reduction of music during speech. Custom Transitions: Create unique transition sounds for different segments. Layered Soundscapes: Combine multiple audio elements for rich, immersive intros/outros. Guiding Your Client: Suggest regular updates to intro/outro to keep the podcast fresh. Discuss music choices that reflect the podcast's tone and target audience. Explain copyright considerations for music usage. 3. Inserting Ad Spots or Sponsorship Messages Best Practices: Seamless Integration: Insert ads smoothly without disrupting listener experience. Consistent Placement: Develop a consistent structure for ad placement across episodes. Version Control: Create versions with and without ads for future flexibility. Advanced Techniques: Dynamic Ad Insertion: Prepare episodes for dynamic ad insertion if applicable. Custom Transitions: Create unique transition effects for entering/exiting ad segments. Host-Read vs. Pre-Recorded: Adapt editing style based on ad type. Guiding Your Client: Advise on optimal ad placement within episodes. Suggest strategies for natural ad integration into content. Provide templates for host-read ads to ensure consistency. 4. Quality Check Comprehensive Review Process: Full Listen-Through: Listen to the entire episode as a listener would. Technical Review: Check for consistent audio levels, appropriate fades, and smooth transitions. Content Review: Ensure all required segments are present and in the correct order. Metadata Check: Verify episode title, description, and show notes are accurate and complete. Advanced Quality Control: Loudness Normalization: Ensure the episode meets industry-standard loudness levels (e.g., -16 LUFS for podcasts). Stereo Balance: Check for proper stereo image and mono compatibility. Frequency Analysis: Use spectrum analyzers to identify and address any frequency issues. Guiding Your Client: Establish a feedback loop for continuous improvement. Provide a quality checklist for clients who want to do a final review. Offer guidance on industry standards and best practices for podcast audio. 5. Adjusting Audio Levels and Removing Mistakes Best Practices: Consistent Leveling: Use audio compression and limiting for consistent volume. Precision Editing: Use crossfades and waveform editing for seamless removal of mistakes. Breath Control: Selectively reduce or remove breath sounds for cleaner audio. Advanced Techniques: Multiband Compression: Apply targeted compression to specific frequency ranges. Spectral Repair: Use spectral editing tools to remove specific unwanted sounds. Automated Leveling: Implement AI-powered tools for consistent dialogue levels. Guiding Your Client: Educate on the importance of consistent audio levels for listener comfort. Provide tips for reducing common mistakes during recording. Explain your process for determining what constitutes a removable mistake versus natural speech. Additional Considerations for Editors and VAs: Efficiency Tools:Explore keyboard shortcuts and macros to speed up your workflow. Consider using AI-assisted editing tools for initial cleanup. Backup and Archiving:Implement a robust backup system for all project files. Develop an archiving strategy for completed episodes and raw files. Continuous Learning:Stay updated with the latest audio editing software and plugins. Attend workshops or online courses to enhance your skills. Client Communication:Provide clear, concise edit notes with each version. Establish a system for tracking client feedback and revision requests. Delivery Preparation:Be familiar with various podcast hosting platforms and their requirements. Prepare multiple file formats if needed (e.g., high-quality WAV and compressed MP3). By mastering these post-recording techniques and considerations, you'll be able to deliver consistently high-quality podcasts that meet or exceed your clients' expectations. Your expertise in these areas will not only enhance the final product but also streamline the production process, making you an invaluable asset to your podcast host clients. ___ https://podcasteditingandsupport.com/ Our new home for this podcast - Captivate.fm We are proud affiliates of Captivate.fm, our recommendations are based on our knowledge and experience with them and their services - using this link will earn us a commission at no extra cost to you https://www.captivate.fm/signup?ref=zwmxowy…

Podcast Editing and Support - True Media Solutions

1
Podcast Planner Mini-Series Part 4 - Mastering the Recording Process - A Comprehensive Guide for Podcast Editors and Virtual Assistants 32:49

16 weeks之前32:49