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内容由April Dunford提供。所有播客内容(包括剧集、图形和播客描述)均由 April Dunford 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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Mapping Positioning to a Story Using Insight

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Manage episode 377632733 series 3489684
内容由April Dunford提供。所有播客内容(包括剧集、图形和播客描述)均由 April Dunford 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Today, I explore how to position your sales pitch storytelling arch. You’ll learn:

  • What people get wrong when starting their sales pitch
  • How not to start a sales pitch
  • Why you should start your sales pitch with an insight that is unique to your company
  • How to structure your sales pitch storytelling arch

Don’t forget you can now pre-order my next book, Sales Pitch, on Amazon! If you’ve enjoyed the content I’ve been sharing, this is the most wonderful way for you to show your support. I sincerely appreciate it!

Amazon Canada

Amazon USA

Amazon UK

If you want to skip ahead:

(00:00) Today’s topic and book announcement

(01:52) The initial sales pitch

(04:30) Sales discovery

(07:38) Starting with the problem

(09:18) Change in the world

(12:00) How to start your sales pitch

(16:20) Leading with expertise

(18:35) The sales pitch storytelling arch

(22:20) Thanks for listening

Where To Find April Dunford:

Podcast Website: ⁠⁠https://www.positioning.show/⁠⁠

Personal Website: ⁠⁠https://www.aprildunford.com/⁠⁠

LinkedIn: ⁠⁠https://www.linkedin.com/in/aprildunford/⁠⁠

Instagram: ⁠⁠https://www.instagram.com/aprildunford/⁠⁠

Twitter: ⁠⁠https://twitter.com/aprildunford⁠⁠

TikTok: ⁠https://www.tiktok.com/@positioningshow⁠

Production and marketing by ⁠⁠https://penname.co/⁠

  continue reading

42集单集

Artwork
icon分享
 
Manage episode 377632733 series 3489684
内容由April Dunford提供。所有播客内容(包括剧集、图形和播客描述)均由 April Dunford 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Today, I explore how to position your sales pitch storytelling arch. You’ll learn:

  • What people get wrong when starting their sales pitch
  • How not to start a sales pitch
  • Why you should start your sales pitch with an insight that is unique to your company
  • How to structure your sales pitch storytelling arch

Don’t forget you can now pre-order my next book, Sales Pitch, on Amazon! If you’ve enjoyed the content I’ve been sharing, this is the most wonderful way for you to show your support. I sincerely appreciate it!

Amazon Canada

Amazon USA

Amazon UK

If you want to skip ahead:

(00:00) Today’s topic and book announcement

(01:52) The initial sales pitch

(04:30) Sales discovery

(07:38) Starting with the problem

(09:18) Change in the world

(12:00) How to start your sales pitch

(16:20) Leading with expertise

(18:35) The sales pitch storytelling arch

(22:20) Thanks for listening

Where To Find April Dunford:

Podcast Website: ⁠⁠https://www.positioning.show/⁠⁠

Personal Website: ⁠⁠https://www.aprildunford.com/⁠⁠

LinkedIn: ⁠⁠https://www.linkedin.com/in/aprildunford/⁠⁠

Instagram: ⁠⁠https://www.instagram.com/aprildunford/⁠⁠

Twitter: ⁠⁠https://twitter.com/aprildunford⁠⁠

TikTok: ⁠https://www.tiktok.com/@positioningshow⁠

Production and marketing by ⁠⁠https://penname.co/⁠

  continue reading

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