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08. The Nexus Between Communication and M&E: Gilbert Wangalwa's Insights
Manage episode 435134396 series 3444087
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In this episode, we're joined by Gilbert Wangalwa, the Deputy Country Director at Amref Health Africa - Kenya, to discuss the importance of going beyond the Barcelona Principles in monitoring and evaluation (M&E) in communication. Gilbert shares his expertise on how M&E can help organizations to not only measure the effectiveness of their communication strategies, but also to understand the impact of their messaging on target audiences.
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