Building Lasting Relationships for Profit with Leisa Gill (BNI) (S2 E8)

Profitable Franchisees

In this episode of the Profitable Franchisees podcast, host Tracey Leak speaks with Leisa Gill from BNI about the critical importance of building relationships in business. They discuss how relationships with customers, suppliers, and team members can lead to greater success and profitability. Leisa shares her insights on purposeful networking, the time investment required to build lasting relationships, and the return on investment that comes from nurturing these connections. The conversation also highlights the role of BNI in helping franchisees grow their businesses through effective networking and relationship-building strategies.

For more information on BNI, go to www.bni.com.au

Chapters

00:00 Introduction to Building Relationships in Business

02:33 The Importance of Relationships for Success

05:23 Networking vs. Building a Network

08:14 The Time Investment in Relationships

11:11 Real-Life Examples of Relationship ROI

14:28 Tips for Accelerating Relationship Building

17:11 Maintaining Long-Term Relationships

20:21 Building a Strong Team through Relationships

23:01 The Role of BNI in Networking

26:21 Final Thoughts on Relationship Building

Takeaways

Building relationships is essential for business success.

People do business with individuals, not just brands.

Networking should focus on building trust and connections.

Investing time in relationships pays off in the long run.

Purposeful networking is different from casual networking.

Understanding your clients' needs helps serve them better.

A strong network can lead to significant referrals.

Treat your team with appreciation and respect.

Clear communication and expectations are vital for team success.

Surround yourself with like-minded individuals to foster growth.

For more details: http://www.traceyleak.com

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