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内容由Deirdre Gilmore and PSM Show提供。所有播客内容（包括剧集、图形和播客描述）均由 Deirdre Gilmore and PSM Show 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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Episode 255 - Back to School with Marketing Plans
Manage episode 377708557 series 1054248
内容由Deirdre Gilmore and PSM Show提供。所有播客内容（包括剧集、图形和播客描述）均由 Deirdre Gilmore and PSM Show 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Following up on the case study in Episode 254, we decided that maybe a little back-to-school education on Marketing Plans would be a good idea. This episode talks about what goes into a really good marketing plan, how to create one, get buy-in for it, implement it, and keep it going through it's lifespan. Frank interviews Deirdre and they talk about the lessons learned in doing a volume of marketing plans, in-house and as consultants. From marketing plans for expanding into existing markets and services to new market exploration, this podcast covers it all. The Markendium books mentioned in the podcast are available at https://www.amazon.com/dp/B0C4XTZSH8 Music by RomanSenykMusic on Pixabay. www.pixabay.com
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Manage episode 377708557 series 1054248
内容由Deirdre Gilmore and PSM Show提供。所有播客内容（包括剧集、图形和播客描述）均由 Deirdre Gilmore and PSM Show 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Following up on the case study in Episode 254, we decided that maybe a little back-to-school education on Marketing Plans would be a good idea. This episode talks about what goes into a really good marketing plan, how to create one, get buy-in for it, implement it, and keep it going through it's lifespan. Frank interviews Deirdre and they talk about the lessons learned in doing a volume of marketing plans, in-house and as consultants. From marketing plans for expanding into existing markets and services to new market exploration, this podcast covers it all. The Markendium books mentioned in the podcast are available at https://www.amazon.com/dp/B0C4XTZSH8 Music by RomanSenykMusic on Pixabay. www.pixabay.com
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
