Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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内容由Rockstar CMO提供。所有播客内容（包括剧集、图形和播客描述）均由 Rockstar CMO 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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The 5 F'in' STARS and Content Beyond Websites Cocktail Episode
Manage episode 433481381 series 2770185
内容由Rockstar CMO提供。所有播客内容（包括剧集、图形和播客描述）均由 Rockstar CMO 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In the Marketing Studio this week, Jeff Clark and Ian Truscott continue to discuss the STARS model, from Michael D Watkins’ classic business book “The First 90 Days” and consider how it fits with their 5 F’in’ Marketing Fundamentals.
Ian then joins Robert Rose, Fractional Marketing Leader and Chief Troublemaker at The Content Advisory, in the Rockstar CMO virtual bar for a cocktail and marketing thought about creating content beyond your website, in this era of social media algorithm changes and zero-click.
Enjoy!
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The people:
// Ian Truscott on LinkedIn
// Jeff Clark on LinkedIn
// Robert Rose on LinkedIn and Threads
Mentioned in this week’s episode:
// Picking the Right Transition Strategy by Michael D Watkins on HBR
// The First 90 Days by Michael D Watkins
// Zero Click Research by SparkToro
// The New Facts About Your Owned Media Strategy by Robert on the CMI Blog
// Robert’s firm: The Content Advisory
// Robert’s podcast – This Old Marketing
Rockstar CMO:
// Monday Mojo - our monthly LinkedIn Newsletter
// The Beat Newsletter that we send every Sunday
// Rockstar CMO on the web, Twitter, and LinkedIn
// Previous episodes and all the show notes: Rockstar CMO FM.
Track List:
// Piano Music is by Johnny Easton, shared under a Creative Commons license
// We’ll be right back by Stienski & Mass Media on YouTube
// Star Man by David Bowie on Spotify
Listen on Apple, Amazon, Spotify or wherever you get your podcast.
Learn more about your ad choices. Visit megaphone.fm/adchoices
245集单集
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Manage episode 433481381 series 2770185
内容由Rockstar CMO提供。所有播客内容（包括剧集、图形和播客描述）均由 Rockstar CMO 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In the Marketing Studio this week, Jeff Clark and Ian Truscott continue to discuss the STARS model, from Michael D Watkins’ classic business book “The First 90 Days” and consider how it fits with their 5 F’in’ Marketing Fundamentals.
Ian then joins Robert Rose, Fractional Marketing Leader and Chief Troublemaker at The Content Advisory, in the Rockstar CMO virtual bar for a cocktail and marketing thought about creating content beyond your website, in this era of social media algorithm changes and zero-click.
Enjoy!
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The people:
// Ian Truscott on LinkedIn
// Jeff Clark on LinkedIn
// Robert Rose on LinkedIn and Threads
Mentioned in this week’s episode:
// Picking the Right Transition Strategy by Michael D Watkins on HBR
// The First 90 Days by Michael D Watkins
// Zero Click Research by SparkToro
// The New Facts About Your Owned Media Strategy by Robert on the CMI Blog
// Robert’s firm: The Content Advisory
// Robert’s podcast – This Old Marketing
Rockstar CMO:
// Monday Mojo - our monthly LinkedIn Newsletter
// The Beat Newsletter that we send every Sunday
// Rockstar CMO on the web, Twitter, and LinkedIn
// Previous episodes and all the show notes: Rockstar CMO FM.
Track List:
// Piano Music is by Johnny Easton, shared under a Creative Commons license
// We’ll be right back by Stienski & Mass Media on YouTube
// Star Man by David Bowie on Spotify
Listen on Apple, Amazon, Spotify or wherever you get your podcast.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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continue reading
Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
