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Ep. 02: Using Claims & Guarantees To Supercharge Your Offer
Manage episode 428996950 series 3571760
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Creating a winning offer for your business is the #1 thing that you can do to accelerate your growth. Everything downstream in your business stems from your offer. Your marketing, sales process, and social content all are positioned and influenced by your core offer itself. Today I'm going to be breaking down why as a business owner you need a winning offer, and why it is insanely crucial to have a risk reversal/claim/guarantee attached to your offer.
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