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Mattel CEO On Leveraging the Power of Brands -- Barbie and More

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Manage episode 282835082 series 2079384
内容由dot.LA提供。所有播客内容(包括剧集、图形和播客描述)均由 dot.LA 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Ynon Kreiz served on the board of Mattel before stepping in as CEO in 2018. Hear about how Mattel is leverage its massive brand portfolio across multiple platforms, from toys to films, how Mattel is working towards environmental sustainability and the priority Mattel places on DEI. Also, hear the answer to a burning UNO game question hotly debated in Spencer’s family.

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Manage episode 282835082 series 2079384
内容由dot.LA提供。所有播客内容(包括剧集、图形和播客描述)均由 dot.LA 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Ynon Kreiz served on the board of Mattel before stepping in as CEO in 2018. Hear about how Mattel is leverage its massive brand portfolio across multiple platforms, from toys to films, how Mattel is working towards environmental sustainability and the priority Mattel places on DEI. Also, hear the answer to a burning UNO game question hotly debated in Spencer’s family.

  continue reading

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