"The basic premise of the event is that hunters hunt rattlesnakes from the surrounding environment all across West Texas, and bring them into the roundup for the weekend. And during the roundup, these snakes are kept in a pit and then, one by one, beheaded and skinned in front of in front of audiences." - Elizabeth MeLampy Elizabeth MeLampy is a lawyer dedicated to animal rights and protection, and her passion for this work shines through in her latest book, Forget the Camel, the Madcap World of Animal Festivals and What They Say About Being Human . To research the book, Elizabeth traveled across the country, immersing herself in a wide range of animal festivals — from the Iditarod dog sled race to the rattlesnake roundup in Sweetwater, Texas. Elizabeth examines these festivals as revealing microcosms of our broader relationship with animals. Whether it's rattlesnake hunts, frog-jumping contests, ostrich races, or groundhog celebrations, these events reflect the ways humans use animals to express cultural identity, community pride, and historical traditions. Yet beneath the pageantry and excitement lies a deeper question: Is our fascination with these spectacles worth the toll it takes on the animals involved? With compassion and insight, Elizabeth invites readers to consider whether there’s a more ethical and empathetic way to honor our stories — one that respects both animals and the traditions they inspire. Please listen, share and read, Forget the Camel. It will be released on April 8th, 2025. https://apollopublishers.com/index.php/forget-the-camel/…
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62 - Transforming Content Creation: How to Align with User Intent in a Changing Digital World with Otterly's Klaus-M. Schremser
Manage episode 448951020 series 3545912
内容由Thomas Watkins提供。所有播客内容（包括剧集、图形和播客描述）均由 Thomas Watkins 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Your host, Thomas Watkins, talks with the Co-Founder of Otterly, Klaus-M. Schremser. Klaus shares his journey through the tech industry, highlighting his roles in startups like Wiki Docs and User Snap. Klaus delves into the effectiveness of TikTok as a B2B traction channel and the evolving landscape of SEO due to AI and large language models (LLMs). Klaus introduces Otterly, his current venture, which helps businesses adapt to these changes by understanding user intent and optimizing content strategies.
Learn more about Klaus-M's work HERE.
Connect with Klaus-M on LinkedIn HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Thomas's work at 3Leaf HERE.
90集单集
分享Manage episode 448951020 series 3545912
内容由Thomas Watkins提供。所有播客内容（包括剧集、图形和播客描述）均由 Thomas Watkins 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Your host, Thomas Watkins, talks with the Co-Founder of Otterly, Klaus-M. Schremser. Klaus shares his journey through the tech industry, highlighting his roles in startups like Wiki Docs and User Snap. Klaus delves into the effectiveness of TikTok as a B2B traction channel and the evolving landscape of SEO due to AI and large language models (LLMs). Klaus introduces Otterly, his current venture, which helps businesses adapt to these changes by understanding user intent and optimizing content strategies.
Learn more about Klaus-M's work HERE.
Connect with Klaus-M on LinkedIn HERE.
Think you'd be a great guest on the show? Apply HERE.
Learn more about Thomas's work at 3Leaf HERE.
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Product Led Growth Leaders
1 90 - Elevating Business Success: Maximizing Efficiency with an Executive Assistant with VEXA Software Solutions' Molly Denham 24:03
Your host, Thomas Watkins, talks with the CEO of VEXA Software Solutions, Molly Denham. Molly discusses her transition to the private sector, where she founded VEXA Software Solutions, a company offering virtual executive assistant services. The conversation highlights the crucial role of administrative support for executives, the inefficiencies faced without it, and how Vexa Software enhances productivity through tailored solutions. The episode also touches on the development of administrative software, the role of AI, and the need for recognition and resources for administrative professionals. Learn more about Molly's work HERE . Connect with Molly on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE .…
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Product Led Growth Leaders
1 89 - The Future of Connection: Innovating Solutions for Startups and Social Isolation with BetterEngineer and SwingBy's Brooks Rhinehart 19:31
Your host, Thomas Watkins, talks with the VP of Strategic Accounts at BetterEngineer, and CEO and Founder of SwingBy, Brooks Rhinehart. Brooks discusses his extensive background in operations and strategic consulting, focusing on his work at Better Engineers, which addresses engineering staffing challenges for startups and enterprises. Brooks also explores SwingBy's innovative approach to combating loneliness exacerbated by COVID-19, likened to an "Uber for home companion services." Learn more about Brooks's work HERE and HERE . Connect with Brooks on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE .…
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Product Led Growth Leaders
1 88 - Daily Profit Insights: The Game-Changer for Restaurant Financial Management with FobeSoft's Geordy Murphy 26:29
Your host, Thomas Watkins, talks with the Founder of FobeSoft, Geordy Murphy. Geordy, with extensive experience in the hospitality industry, discusses the common challenges restaurant owners face in understanding and analyzing financial data. FobeSoft addresses these issues by providing real-time profit and loss statements, integrating with point-of-sale systems, and using AI to streamline data entry. The conversation emphasizes the importance of financial literacy and how FobeSoft empowers restaurant owners to make informed decisions and improve profitability. Learn more about Geordy's work HERE . Connect with Geordy on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 87 - Bridging the Gap: Addressing Contract Management Challenges with Innovative Technology with Hevi's Paul Culvenor 25:40
Your host, Thomas Watkins, talks with the Co-Founder of Hevi, Paul Culvenor. Paul discusses his mining industry background and the complexities of managing large-scale contracts. He explains how Heavy's AI-driven platform helps users navigate contracts, understand risks, and ensure compliance in real-time. The conversation covers the limitations of existing software, the importance of customer success, and Heavy's goal to become a more user-friendly, plug-and-play system. The episode highlights AI's potential to transform traditional processes and improve project outcomes. Learn more about Paul's work HERE . Connect with Paul on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 86 - Culture Shock: Revolutionizing Your Workplace from Toxic to Thriving with Aptive Index's Jason P. Carroll 24:24
Your host, Thomas Watkins, talks with the CEO of Aptive Index , Jason P. Carroll. Jason shares his journey from a toxic sales job to transforming company cultures, notably at Champion National Security. He emphasizes the importance of core values, hiring practices, and having the right people in leadership roles. The conversation also touches on diagnosing company culture, the impact of remote work, and the significance of aligning team members with the company's mission. Jason's insights offer valuable guidance for leaders aiming to enhance organizational success. Learn more about Jason's work HERE . Connect with Jason on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 85 - The Best Strategies for Engaging Sports Fans Through Innovative Gameplay with Next Play's Sid El Saghir 18:15
Your host, Thomas Watkins, talks with the Founder and CEO of Next Play, Sid El Saghir. Sid discusses his transition from big tech to startups and the mission of Next Play to enhance live sports viewing by addressing boredom during game breaks. Initially offering a physical card game, Next Play is now developing digital games. Sid emphasizes understanding customer needs through feedback and leveraging AI in product development. Learn more about Sid's work HERE . Connect with Sid on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 84 - From Automation to Authenticity: The Shift in Customer Service Dynamics with Face2Face's Nick Tomic 21:18
Your host, Thomas Watkins, talks with the Founder and CEO of Face2Face, Nick Tomic. The discussion focuses on the communication challenges in the SaaS sector and how Nick's product enhances real-time interaction through video calls and screen sharing. Nick shares his journey, emphasizing the importance of human connection amidst automation. He discusses maintaining a lean, innovative team and leveraging technology for efficiency. The episode highlights the need for direct customer engagement and strategic problem-solving, offering valuable insights into building a successful, tech-driven business. Learn more about Nick's work HERE . Connect with Nick on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 83 - Mindset Matters: Developing the Right Attitude for Entrepreneurial Success with Andrew Poles Executive Coaching's Andrew Poles 26:13
Your host, Thomas Watkins, talks with the Founder and CEO of Andrew Poles Executive Coaching, Andrew Poles. Andrew specializes in helping first-time founders transition from individual contributors to effective leaders. Andrew highlights the unique challenges these founders face, such as managing teams and meeting investor expectations. Andrew emphasizes the importance of bridging skill gaps, the role of community support, and the distinction between coaching and consulting. He also shares insights on the triggers that lead founders to seek help and the significance of both quality and quantity of actions in achieving success. Learn more about Andrew's work HERE . Connect with Andrew on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 82 - Innovate or Die: Why Competition is Key to Product Management with Spice Catalyst's David Fradin 23:24
Your host, Thomas Watkins, talks with the President of Spice Catalyst, David Fradin. David discusses the high failure rate of new products and the importance of a well-defined product market strategy. He critiques the "move fast and break things" mentality, advocating for a more deliberate approach. David introduces the SPICE framework and emphasizes understanding customer needs. He also touches on AI's role in product management and offers practical advice for aspiring product managers. Learn more about David's work HERE . Connect with David on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 81 - The Key to Successful Product Management and Strategic Decision-Making with JC Landivar 28:04
Your host, Thomas Watkins, talks with the Product Management Leader, Executive/Personal Coach, Facilitator, and Organizational Advisor, JC Landivar. JC shares his unconventional journey into product management, emphasizing the importance of understanding user needs and strategic decision-making. He discusses the evolving landscape of product management, the critical role of user feedback, and the challenges of aligning product strategies with market demands. JC also highlights his coaching techniques, helping clients navigate their product management challenges. The conversation touches on the transformative potential of AI and the need for adaptability in the rapidly changing tech environment. Connect with JC on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 80 - Accessibility Revolution: Transforming Technology for All Users with AudioEye's Mike Paciello 24:47
Your host, Thomas Watkins, talks with the Chief Accessibility Officer of AudioEye, Mike Paciello. Mike shares his journey from technical writing to founding web accessibility companies. The discussion highlights the evolution of web accessibility, emphasizing its importance in user experience (UX). Mike elaborates on the role of AI in enhancing accessibility, automating solutions, and making digital content more inclusive. He underscores the significance of empathy in design and encourages listeners to advocate for inclusive practices in technology. Learn more about Mike's work HERE . Connect with Mike on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 79 - The Art of Engaging Customers: How to Build Products That People Actually Want with Buska's Toni Dos Santos 28:04
Your host, Thomas Watkins, talks with the Co-Founder and Product Manager of Buska, Toni Dos Santos. Toni shares his extensive experience and insights, emphasizing the importance of business acumen in product management. He discusses his newsletter, "The Product Courier," which offers AI tutorials for product teams. Key highlights include the significance of engaging with customers early, the iterative process of achieving PMF, and the potential of AI tools for rapid prototyping. The episode concludes with plans for future collaboration and resource sharing. Learn more about Toni's work HERE . Connect with Toni on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 78 - Mastering the Webinar: Tips and Tools for Maximum Engagement with Engaging Webinars' Jeff Brandeis 17:07
Your host, Thomas Watkins, talks with the CEO of Engaging Webinars, Jeff Brandeis. Jeff discusses the challenges of virtual presentations, especially post-COVID-19, and the common issue of unengaging webinars. He emphasizes the importance of understanding audience needs and creating interactive, educational content rather than sales pitches. Jeff introduces Engage Hub, a software tool that enhances presentations by allowing dynamic content management. He also touches on the role of AI in presentations and the significance of personal connection. Jeff shares success stories of improved engagement rates and offers a free consultation for listeners. Learn more about Jeff's work HERE . Connect with Jeff on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 77 - From Code to Capital: Transforming Tech Minds into Business Leaders with Human Interfaces' Vladimir Baranov 22:12
Your host, Thomas Watkins, talks with the Business Coach for Tech Founders of Human Interfaces, Vladimir Baranov. Vladimir shares his extensive background, from programming trading systems to scaling startups and launching satellites. Vladimir focuses on the challenges faced by founders, particularly in transitioning from engineering to business mindsets. He emphasizes the importance of understanding market needs, direct customer engagement, and strategic decision-making. He also discusses the evolving role of AI in startups and offers practical advice for navigating the complexities of building and scaling tech businesses. Learn more about Vladimir's work HERE . Connect with Vladimir on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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Product Led Growth Leaders
1 76 - From Spam Filters to Sales: Revolutionizing Outreach with AI with Sherlock's Mike Cofone 25:32
Your host, Thomas Watkins, talks with the Co-Founder of Sherlock, Mike Cofone. Mike shares his career journey from aspiring Olympian to data-driven sales expert. Mike covers challenges in email deliverability, transitioning to alternative communication methods, and leveraging AI in sales. Mike emphasizes the importance of direct outreach, gathering customer feedback, and integrating sales, marketing, and product teams. He advocates for a balanced approach combining technology with human interaction to enhance sales strategies and drive revenue growth. Learn more about Mike's work HERE . Connect with Mike on LinkedIn HERE . Think you'd be a great guest on the show? Apply HERE . Learn more about Thomas's work at 3Leaf HERE .…
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