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AGL 381: Jeff Gothelf
Manage episode 438515034 series 3559941
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About Jeff
Jeff is a a leading voice and thought leader on customer centric product development. He helps organizations build better products and executives build the cultures that build better products. He is the co-author of the award-winning book Lean UX (now in it’s 3rd edition) and the Harvard Business Review Press book Sense & Respond. In 2020 he published the critically aclaimed book, Forever Employable.
Starting off as a software designer then product manager and finally entrepreneur, Jeff now works as a keynote speaker, trainer, coach, and board advisor helping companies put the customer in the century of every decision.
Most recently Jeff co-authored Who Does What By How Much?, his 5th book and 3rd with co-author Josh Seiden. This new book is the how-to guide for implementing Objectives and Key Results (OKRs) in every organization.
Today We Talk About
- Jeff’s background
- Early Days of the Web
- UX
- Customer Centric Product Development
- Continuous Development
- Definition of Done
- Outcomes as a measure of success
- What are OKRs
- Measure what Matters
- Definition of Success
- How will we know when we get there
- No Features, no solutions, no tasks
- Metrics
- Everything should be about the customer
- Experimenting
- What do engaged customers do
- Awareness, Usage, Engagement and Satisfaction…boo
- OKRs must have actions and
- Take a Field Trip – Get out of the building.
Connect with Jeff
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