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#52: Green & Black’s: The World's First Organic Chocolate Brand with Jo Fairley (co-founder & serial entrepreneur)
Manage episode 360152150 series 2831511
Jo Fairley is a businesswoman and writer. She co-founded the Green & Black’s chocolate company with Craig Sams, her husband, and has launched several other successful ventures since then.
Jo did not enjoy school, left at 16 with six O-levels and learned shorthand and typing at a secretarial college. She got a job with a magazine publisher and worked her way up through the features department to become the UK’s youngest magazine editor at the age of 23.
Her move into chocolate came when she happened to try a couple of squares of a sample sitting on the desk of her future husband, Craig Sams, a health foods entrepreneur. Jo decided that it was the best she had ever tasted. She bought two tonnes of chocolate for £20,000, using all of the proceeds from the flat she had just sold. She and Craig launched Green & Black’s in 1991 and sold the company to Cadbury’s in 2005.
Find out more about Jo Fairley via: LinkedIn, Instagram, & her website.
A new episode EVERY WEEK, showcasing the journeys of inspirational entrepreneurs, side hustlers and their mentors. We discuss their successes, challenges and how they overcame setbacks. Focusing mainly on what they wish they had known when starting out. The podcast aims to give aspiring entrepreneurs the confidence to START UP and START NOW by showcasing real and relatable entrepreneurs. After all, seeing is believing!
Join the conversation using #startupstartnow and tagging us on Instagram, Twitter, Facebook and LinkedIn. Don't forget to leave a review as it really helps us reach those who need it and allows us to get the best guests for you!
Connect with START UP. START NOW. and to nominate a guest please visit: www.startupstartnow.co.uk. To connect with Sharena Shiv please visit: www.sharena.co.uk.
69集单集
Manage episode 360152150 series 2831511
Jo Fairley is a businesswoman and writer. She co-founded the Green & Black’s chocolate company with Craig Sams, her husband, and has launched several other successful ventures since then.
Jo did not enjoy school, left at 16 with six O-levels and learned shorthand and typing at a secretarial college. She got a job with a magazine publisher and worked her way up through the features department to become the UK’s youngest magazine editor at the age of 23.
Her move into chocolate came when she happened to try a couple of squares of a sample sitting on the desk of her future husband, Craig Sams, a health foods entrepreneur. Jo decided that it was the best she had ever tasted. She bought two tonnes of chocolate for £20,000, using all of the proceeds from the flat she had just sold. She and Craig launched Green & Black’s in 1991 and sold the company to Cadbury’s in 2005.
Find out more about Jo Fairley via: LinkedIn, Instagram, & her website.
A new episode EVERY WEEK, showcasing the journeys of inspirational entrepreneurs, side hustlers and their mentors. We discuss their successes, challenges and how they overcame setbacks. Focusing mainly on what they wish they had known when starting out. The podcast aims to give aspiring entrepreneurs the confidence to START UP and START NOW by showcasing real and relatable entrepreneurs. After all, seeing is believing!
Join the conversation using #startupstartnow and tagging us on Instagram, Twitter, Facebook and LinkedIn. Don't forget to leave a review as it really helps us reach those who need it and allows us to get the best guests for you!
Connect with START UP. START NOW. and to nominate a guest please visit: www.startupstartnow.co.uk. To connect with Sharena Shiv please visit: www.sharena.co.uk.
69集单集
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