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Shannon DeVito on her role as 'Director of Books' at B & N
Manage episode 346995316 series 2416011
Shannon DeVito is Barnes and Noble's 'Director of Books.' We met via Zoom to discuss the roles and duties associated with this intriguing-sounding position. I discovered that they include co-ordinating the relationship between national and local book-buying teams; 'assortment' work; creating initiatives - including prizes ( e.g. the Discover Prize; most recent winner: The Rabbit Hutch, a debut novel which I'll shortly be 'book-clubbing' [having bookclub-type discussion, so to say] with James Daunt), book clubs, monthly book picks, etc. - for the company's promotional book strategy; developing campaigns with the publishing industry for important releases; negotiating 'exclusive' opportunities. Creating buzz basically, plus adding value to the experience of visiting a physical bookstore while taking market share away from Amazon without caring what they're up to. We look at B&N's pro-active influencing of taste and the leveraging of its role as big-time book recommender; plus there's a tiny bit of politics - the ethics of selling and profiting off stuff that might adversely affect democracy (only a tiny bit) - AND we discuss the recent explosion of Manga.
As promised during our conversation, here are Shannon's top recommendations of the day:
FICTION The Marriage Portrait Lessons in Chemistry The Rabbit Hutch Tomorrow, and Tomorrow, and Tomorrow, Babel: Or the Necessity of Violence NONFICTION Ice Cold Turkey and the Wolf: Flavor Trippin' in New Orleans Immense World: How Animal Senses Reveal the Hidden Realms Around Us Revolutionary: Samuel Adams Prisoners of the Castle594集单集
Manage episode 346995316 series 2416011
Shannon DeVito is Barnes and Noble's 'Director of Books.' We met via Zoom to discuss the roles and duties associated with this intriguing-sounding position. I discovered that they include co-ordinating the relationship between national and local book-buying teams; 'assortment' work; creating initiatives - including prizes ( e.g. the Discover Prize; most recent winner: The Rabbit Hutch, a debut novel which I'll shortly be 'book-clubbing' [having bookclub-type discussion, so to say] with James Daunt), book clubs, monthly book picks, etc. - for the company's promotional book strategy; developing campaigns with the publishing industry for important releases; negotiating 'exclusive' opportunities. Creating buzz basically, plus adding value to the experience of visiting a physical bookstore while taking market share away from Amazon without caring what they're up to. We look at B&N's pro-active influencing of taste and the leveraging of its role as big-time book recommender; plus there's a tiny bit of politics - the ethics of selling and profiting off stuff that might adversely affect democracy (only a tiny bit) - AND we discuss the recent explosion of Manga.
As promised during our conversation, here are Shannon's top recommendations of the day:
FICTION The Marriage Portrait Lessons in Chemistry The Rabbit Hutch Tomorrow, and Tomorrow, and Tomorrow, Babel: Or the Necessity of Violence NONFICTION Ice Cold Turkey and the Wolf: Flavor Trippin' in New Orleans Immense World: How Animal Senses Reveal the Hidden Realms Around Us Revolutionary: Samuel Adams Prisoners of the Castle594集单集
Alle Folgen
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