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The Built Environment Marketing Show: marketing strategies and tactics for architects and engineers
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Ep 40: Securing PR without projects, Hannah Cox
Manage episode 346155292 series 2941560
内容由Ayo Abbas, Marketing Consultant, Ayo Abbas, and Marketing Consultant提供。所有播客内容（包括剧集、图形和播客描述）均由 Ayo Abbas, Marketing Consultant, Ayo Abbas, and Marketing Consultant 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Today’s special interview is a deep dive into ‘Securing PR without projects.’ My guest was creative PR expert Hannah Cox MCIPR.
We covered everything from the difference between press and PR, what journalists really want, wider PR/Comms opportunities worth exploring, how to follow up with a journalist without pestering them, messaging and much more.
The Built Environment Marketing Show is the new name for Marketing In Times of Recovery cos who wants a podcast name tied to the state of the UK economy.
And it’s still hosted by marketing consultant Ayo Abbas from Abbas Marketing. The consultancy bridges the gap between business strategy and tactical marketing for engineers and architects. You can find out more about my latest work at https://www.abbas marketing.com and sign up for my monthly roundup here for the latest built environment marketing news.
Ways you can support this show
If you like this show don’t forget that you can help me to spread the work by:
- Sharing about the show on social
- Leaving us a review on Apple or Spotify
- Or telling a friend about the show who you think will benefit.
Your support is much appreciated and helps more people to get to hear our interviews
Resources
If you like the show, do us a favour and leave us a review. It'll help more people to find us. Head to Apple podcasts to share some kind words. Thanks, Ayo
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